10 episodes

Dive into the expansive world of Salesforce with Derek Cassese, a seasoned expert with years of experience both within Salesforce and at XenTegra. In each episode, Derek unveils actionable insights, shares insider secrets, and imparts best practices rooted in his deep industry knowledge. Whether you're just starting out or are a seasoned Salesforce pro, tune in to demystify the platform and discover ways to make it more user-friendly for all. Join us on our journey to simplify Salesforce for everyone.

Salesforce Simplified XenTegra

    • Technology

Dive into the expansive world of Salesforce with Derek Cassese, a seasoned expert with years of experience both within Salesforce and at XenTegra. In each episode, Derek unveils actionable insights, shares insider secrets, and imparts best practices rooted in his deep industry knowledge. Whether you're just starting out or are a seasoned Salesforce pro, tune in to demystify the platform and discover ways to make it more user-friendly for all. Join us on our journey to simplify Salesforce for everyone.

    Salesforce Simplified: SALESFORCE INDUSTRIES: A COMPREHENSIVE OVERVIEW OF INDUSTRY-SPECIFIC SOLUTIONS

    Salesforce Simplified: SALESFORCE INDUSTRIES: A COMPREHENSIVE OVERVIEW OF INDUSTRY-SPECIFIC SOLUTIONS

    According to a report by Grand View Research, the global enterprise software market was valued at $389 billion in 2020 and is expected to reach $1.14 trillion by 2028 during the forecast period.It was found that the growth is driven by the increasing adoption of industry-specific software solutions. Pandemic has pointed to the need for digital transformation, which is accelerating in the healthcare, media, and retail industries. But this list isn't limited to these industries, and the change ...

    • 34 min
    Salesforce Simplified: 5 Things Architects Should Know About Einstein

    Salesforce Simplified: 5 Things Architects Should Know About Einstein

    If you’re a Salesforce architect your customers have probably started to ask you about generative AI. To maintain their trust, you’ll need to understand what the Einstein 1 Platform is, the unique advantages it provides, and how it’s different from other Salesforce products. This blog discusses five key concepts that architects need to know about Einstein now.Host: Andy WhitesideCo-host: Derek Cassese

    • 33 min
    Salesforce Simplified: Salesforce Nonprofit Cloud VS NPSP … When is it Time To Upgrade?

    Salesforce Simplified: Salesforce Nonprofit Cloud VS NPSP … When is it Time To Upgrade?

    The new industry solution released by Salesforce. On the heels of this blog, we were faced with many curious customers debating about whether it’s time for them to switch from NPSP (Nonprofit Success Pack) to Nonprofit Cloud and the answer is… it depends. In this article, we’ll expand on that exact subject.Host: Andy WhitesideCo-host: Derek Cassese Guest Host: Josiah Nisbett

    • 36 min
    Salesforce Simplified: What is a Trailblazer

    Salesforce Simplified: What is a Trailblazer

    So what is a Trailblazer?Be a TrailblazerWho are Trailblazers?What’s the story behind the Trailblazer hoodie?Salesforce’s technology helps companies of all sizes deliver customer and employee success from anywhere. The customers, partners, and technology professionals that make up the Salesforce ecosystem are seeing endless growth and opportunity. According to a recent IDC report, the Salesforce ecosystem will create 9.3 million new jobs and 1.6 trillion in new business revenues worldwid...

    • 22 min
    Salesforce Simplified: Why every Salesforce Org needs a Center of Excellence

    Salesforce Simplified: Why every Salesforce Org needs a Center of Excellence

    Customers of all sizes are struggling with levels of technical debt that are killing agility. This is (at least in part) due to the low levels of implementation maturity compared with the general IT industry. The good news is that these are “solved problems” in other ecosystems where the implementation maturity is much higher.All research and experience points to the importance of implementing a Center of Excellence.Host: Andy WhitesideCo-host: Derek Cassese

    • 39 min
    Salesforce Simplified: The sales metrics that matter: Six experts, six themes, one invaluable guide

    Salesforce Simplified: The sales metrics that matter: Six experts, six themes, one invaluable guide

    Modern business generates vast quantities of data that can help sales leaders improve pipelines and increase the sales team’s performance. But if we’re completely honest, we’re all too busy, and too under pressure to sift through, digest and interpret everything – especially when the data is changing so quickly. You have to keep your eye on the ball. But which one? How should you prioritise what you track? Which metrics are most important, what can they tell you about your business, and...

    • 36 min

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