103 episodes

The SEO podcast you've been looking for. Hosted by Olga Zarr, SEO consultant & CEO at SEOSLY.COM. SEO Podcast by #SEOSLY is the podcast all about search engine optimization (SEO), by an SEO & for SEOs.


Website: SEO Podcast


The SEO Podcast by #SEOSLY is for you if want to stay up-to-date with what is going on in the world of SEO, never miss any important piece of SEO news, pick up the brains of the best SEOs out there, learn actionable tips & best SEO practices, stay ahead of the SEO game, be both educated and entertained.


This isn’t just another SEO podcast—it’s the best SEO podcast crafted specifically for you, an SEO professional looking for up-to-date insights, expert knowledge, and the chance to be part of a thriving SEO community.


Why do I call it the best SEO podcast? Because I live and breathe SEO. This podcast reflects that passion, and I make sure it brings you the absolute cream of the crop, insights from the field, and tips that can help you excel in your SEO journey.

SEO Podcast by #SEOSLY Olga Zarr

    • Business

The SEO podcast you've been looking for. Hosted by Olga Zarr, SEO consultant & CEO at SEOSLY.COM. SEO Podcast by #SEOSLY is the podcast all about search engine optimization (SEO), by an SEO & for SEOs.


Website: SEO Podcast


The SEO Podcast by #SEOSLY is for you if want to stay up-to-date with what is going on in the world of SEO, never miss any important piece of SEO news, pick up the brains of the best SEOs out there, learn actionable tips & best SEO practices, stay ahead of the SEO game, be both educated and entertained.


This isn’t just another SEO podcast—it’s the best SEO podcast crafted specifically for you, an SEO professional looking for up-to-date insights, expert knowledge, and the chance to be part of a thriving SEO community.


Why do I call it the best SEO podcast? Because I live and breathe SEO. This podcast reflects that passion, and I make sure it brings you the absolute cream of the crop, insights from the field, and tips that can help you excel in your SEO journey.

    Confessions of a Black Hat SEO Expert: Charles Floate Tells All 😱

    Confessions of a Black Hat SEO Expert: Charles Floate Tells All 😱

    In this episode, I have a very special guest - Charles Floate, an SEO expert with 16 years of experience in the industry.

    We dive deep into the world of black hat SEO, discussing everything from the most interesting tactics that worked well in the past to the current state of affiliate SEO after recent Google updates.

    Charles shares fascinating insights on topics like Google's Site Reputation Abuse policy, ranking non-English websites, and using AI-generated content for SEO.

    We also talk about his favorite AI tools and the importance of understanding Google's quality signals.

    One of the highlights is our discussion on parasite SEO and how Charles effectively leverages it for his clients. He even reveals some tips for SEO beginners and the areas where people tend to focus too much or too little.

    Throughout the interview, Charles openly shares his experiences, including the Google penalties he has faced and how he recovered from them. It's a truly eye-opening conversation that you won't want to miss! So grab a pen and paper, and get ready to learn from one of the best in the business.

    Don't forget to like, share, and subscribe to SEOSLY for more valuable SEO content. Let's dive in!

    Watch the video version: https://youtu.be/i1I87PmP4NY 

    00:00 Introduction to the podcast

    00:31 Introduction to Charles Floate

    01:13 What does Charles Floate do now in SEO?

    02:07 Olga introduce’s the topics for the podcast

    02:27 What is black hat SEO? 03:14 What were the most interesting black hat SEO tactics that worked well in the past?

    05:42 What is going on with Google’s Site Reputation Abuse policy?

    10:38 Olga about ranking Polish and non-English websites in Google

    10:52 What other non-English languages or countries are you targeting?

    12:09 Olga asks Charles about the number of websites he has

    12:43 What kinds of SEO tests does Charles do?

    14:18 Insights on Google Helpful Content update

    15:51 Insights on AI-generated content and SEO

    19:37 Favorite AI tools for SEO 23:15 Insights on Google quality signals

    25:27 Are there any issues with Google indexing?

    28:54 How do you do parasite SEO?

    31:49 Insights on LinkedIn as a parasite SEO tool 32:30 What’s the state of affiliate SEO after all these Google updates?

    35:43 Have you seen any Google Helpful Content update recoveries?

    36:54 Have you ever built and ranked a website only using white hat SEO tactics?

    37:58 Olga asks Charles about all the Google penalties he has ever got

    41:35 Did reconsideration requests help you recover?

    42:42 Charles talks about his meeting with Gary Illyes from Google

    43:55 What are the tools you would recommend for black hat SEO?

    46:41 Tips for SEO beginners

    49:29 Parasite SEO and affiliate marketing

    52:59 What is the area of SEO people focus on too much/too little?

    58:56 Where to find Charles

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    SEO consultant Olga Zarr

    • 58 min
    JetOctopus Provides Free Technical SEO Audits & SEO Support... (Not Kidding) 😱

    JetOctopus Provides Free Technical SEO Audits & SEO Support... (Not Kidding) 😱

    In this episode, Olga Zarr interviews Julia Nesterets, CEO of JetOctopus. They delve into the unique features and benefits of JetOctopus, a powerful SEO tool designed for large websites.

    Try JetOctopus for free: https://seosly.com/jetoctopus

    Julia explains why JetOctopus is ideal for big sites, covering topics such as crawl budget management, Google bot behavior analysis, and the various SEO tools available within the platform.

    They highlight the introduction of a free SEO package for new customers, including detailed technical SEO audits and ongoing support.

    Julia also discusses new features in JetOctopus and their benefits for users. Tune in to learn how JetOctopus can help your website achieve better SEO results.

    Watch the video version: https://youtu.be/8zHG9OmbGvY

    Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO


    Follow Olga Zarr X/Twitter



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    The best SEO newsletter



    The best SEO podcast



    SEO consultant Olga Zarr

    • 1 hr
    SEO Consultants Are Not Employees (In Case You Have Forgotten) 🤔

    SEO Consultants Are Not Employees (In Case You Have Forgotten) 🤔

    Join us, SEO consultants Olga Zarr and Myriam Jessier, as we share our experiences and strategies for navigating client relationships while maintaining your independence as an SEO consultant. We discuss setting boundaries, asserting your value, and avoiding the "employee trap." Packed with insights, this video will help you know when to say yes, no, or yes but, and protect your time, expertise, and professional identity. Don't let clients mistake you for an employee – watch now and take control of your SEO consulting career!

      Follow Myriam Jessier

    https://www.linkedin.com/in/myriamjessier/
    https://twitter.com/myriamjessier
    https://www.myriamjessier.com/en 

    Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO

    Follow Olga Zarr X/Twitter
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    The best SEO newsletter
    The best SEO podcast
    SEO consultant Olga Zarr

    • 25 min
    JavaScript SEO in 2024: Q&A with Martin Splitt from Google (Issues, Mistakes, Tips, Facts, & Myths) 😱

    JavaScript SEO in 2024: Q&A with Martin Splitt from Google (Issues, Mistakes, Tips, Facts, & Myths) 😱

    Ever wondered how JavaScript impacts SEO?

    Here is the full written guide on JavaScript SEO on my website. 

    In this interview, I ask Martin Splitt from Google the most pressing JavaScript SEO questions. Martin sheds light on Googlebot's behavior, the importance of server-side rendering, and how to identify and fix JavaScript SEO issues. Watch now to level up your JavaScript SEO knowledge!

    Watch the video on YouTube: https://youtu.be/0iHDk7uqByI 

    In this comprehensive Q&A session, we cover a wide range of topics, including:✅ The path Googlebot follows when visiting a page ✅ How Google decides whether to index a specific page ✅ The new robots.txt reports in Google Search Console ✅ Dealing with crawl budget issues for small and large websites ✅ The time difference between Googlebot crawling and rendering a page ✅ How Googlebot handles dynamic content and JavaScript rendering ✅ The impact of "no-index" and "index" tags in source code vs. rendered HTML ✅ Blocking users based on geolocation and its SEO implications ✅ Understanding and identifying crawl budget issues ✅ Googlebot's behavior with button links, JavaScript links, and redirects ✅ Effective communication between SEOs and developers ✅ Evaluating JavaScript-based sites with SEO tools ✅ Best practices for e-commerce websites, pagination, and infinite scroll✅ Common JavaScript SEO mistakes and how to avoid themThis interview is packed with valuable insights and actionable tips for optimizing your JavaScript-based website for search engines.

    Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO

    Follow Olga Zarr X/Twitter
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    The best SEO newsletter
    The best SEO podcast
    SEO consultant Olga Zarr

    • 56 min
    😱 The Dos and Don'ts of SEO Consulting: Olga Zarr and Martina Zrzavá Libřická Exchange Experiences

    😱 The Dos and Don'ts of SEO Consulting: Olga Zarr and Martina Zrzavá Libřická Exchange Experiences

    This episode of the SEO Podcast by #SEOSLY features Martina Zrzavá Libřická, a fellow SEO consultant with a wealth of experience in the industry. Our conversation was filled with valuable insights and honest reflections on our journeys as SEO consultants.

    In this candid conversation, we discuss:


    Navigating the unique SEO landscape in different countries
    Overcoming the challenges of staying up-to-date in an ever-changing industry
    Effective communication strategies with developers for successful projects
    Pricing strategies and client management techniques
    Common mistakes to avoid as an SEO consultant
    Tips for aspiring freelancers to succeed in the competitive SEO market

    Whether you're just starting your SEO consulting journey or looking to take your business to the next level, this video is packed with actionable insights and real-life examples that will help you on your path to success.

    Watch now and discover the secrets to thriving as an SEO consultant! 

    https://youtu.be/ICANvOgsrhs

    Don't forget to like, comment, and share this post with your fellow SEO enthusiasts and aspiring consultants. Let's start a conversation and help each other grow in this exciting industry!

    Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO

    Follow Olga Zarr X/Twitter
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    The best SEO newsletter
    The best SEO podcast
    SEO consultant Olga Zarr

    • 47 min
    The SEO Client Checklist: What Makes a Perfect SEO Client? 7 Green Flags To Look For!

    The SEO Client Checklist: What Makes a Perfect SEO Client? 7 Green Flags To Look For!

    Today, I'm diving into a topic that's crucial for SEO consultants like myself: what makes the PERFECT SEO client? 🌟

    We all dream of having those ideal clients that make our work a breeze and leave us feeling satisfied. In this video, I'll share the top qualities I believe make an SEO client truly outstanding. From understanding the value of SEO and respecting your expertise to trusting your judgment and valuing your time ⏰, I cover it all!

    Join me as I discuss the importance of clients who:


    Recognize the long-term nature of SEO 📈
    Are willing to invest in your skills 💰
    Respect your work-life balance ⚖️
    Trust your experience and knowledge 🧠
    Agree to your payment terms 💸
    Understand the importance of focused work time 💻

    If you're an SEO consultant looking to attract your dream clients or a business owner wanting to be an incredible partner to your SEO expert, this video is for you! 😊

    Watch the video version: https://youtu.be/WWvdu3IKoWA

    Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO

    Follow Olga Zarr X/Twitter
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    The best SEO newsletter
    The best SEO podcast
    SEO consultant Olga Zarr

    • 10 min

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