Brand Builders Lab with Suz Chadwick Suz Chadwick

In this episode we're talking about how to build powerful confidence in any areas of your life & business.
Key Takeaways:
Confidence comes from repetition. The more you do something, the more confident you become.
Set a clear intention and start with the lightest weight, such as recording yourself without posting.
Increase the reps gradually, such as posting on social media or getting invited onto podcasts.
Turn repetition into a profitable skill by mapping out how you'll get to your end goal.
Remember, confidence is possible, and you can make it happen. Just work out your intention, levels of reps, acknowledge what you've done, and find the evidence that you did the work to get where you wanted to go.
 
READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/clients
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

This week I'm chatting with sassy copywriter & brand finesser, Jaye Roberts of MVSE.
In this episode, we talk about:
How the online space is creating copy brands and how it's muting your amazingness
How she attracted 13 new clients after her recent brand
How to create a theme for your brand that will help you stand out
Why it's time to get back to deeper connections over mass broadcasting
and more! 
Jaye ain't your grandma's brand strategist & copywriter. specialising in cranking out websites & sales copy for businesses who aren't afraid to stand out with their brand out, playing it safe isn't an option.
 
Jaye builds brands around personality, influence and making real connections that don't bow down to the status quo. her philosophy? rules were made to be broken, then bent over and... you get the idea.
 
With a reputation for pushing boundaries & making people's eyes pop out of their heads, Jaye goes deep - like, real deep - to create impact. a proud people pusher who gets off on making you squirm a little (or a lot) by challenging norms & rattling cages.
 
Jaye's here to shake shit up & make your brand an anti-viral sensation, one deliciously provocative phrase at a time.
 

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
AMPLIFY MASTERMIND - Click here to apply (scale)
1:1 BUSINESS & MINDSET COACHING - click here to find out more
 
FREE RESOURCES:
Simple Business Buckets training - Understand what to focus on in your business 
Masterclass - Unknown to In-demand: How to build a brand that sells for you 
 
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

 

In part 2 of my chat with Ryan McPherson from Storytelling Movement, we talk about the nitty gritty of how I structure my days and weeks to keep my personal brand growing.
I walked through my "ideal week" - blocking off my mornings for content creation, having a CEO day each Monday, and consistently putting out valuable content to my audience. We got into the data behind where my clients come from (30% podcast, 20% social media, 30% speaking, plus referrals).
My top takeaways:

Organise your days/weeks to prioritize content creation. Block it in your calendar and treat it like an important meeting.


Look at your data to see what's already working to bring in clients. Double down on those activities.


Set big, exciting goals and make a plan to achieve them. Put it out to your audience to hold yourself accountable.


Failure is just a stepping stone to success. If something doesn't work, put on your CEO hat, assess, make changes, and keep going.

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NEXT STEPS:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
APPLY FOR THE AMPLIFY MASTERMIND - Click here to apply (scale)
 
****
FREE:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
****
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

You know I'm always trying out new things to share valuable insights with you. Well, I recently had the amazing opportunity to be a guest on Ryan McPherson's podcast Storytelling and Movement. Ryan and I had SUCH a great, in-depth chat that I just had to share it with you all too!
In this episode (part 1 of 2), we dive into:

My journey in the corporate world and how it led me to personal branding (even before I realized that's what I was doing!)


Why having a strong personal brand is essential for connecting with your audience in an authentic way. People want to connect with YOU, not just a faceless company.


The power of keeping it real and sharing relatable stories. Origin stories, hard-earned lessons, client wins - this is the good stuff that draws people in.


How to hone your storytelling skills and get comfy opening up. Spoiler: it takes practice!

My top takeaways:
Your personal brand is about making genuine connections. Show the real you!
Share stories with emotion to captivate your audience. Paint them a picture of your journey.
Embrace your failures and what you learned from them. This is what makes you relatable and gives others hope.
The more you tell your story, the better you'll get at sharing the most impactful parts.
I seriously could have chatted with Ryan for hours - too much goodness! Stay tuned for part 2 coming soon.
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NEXT STEPS:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
APPLY FOR THE AMPLIFY MASTERMIND - Click here to apply (scale)
 
****
FREE:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
****
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 

In this episode we're talking about actionable tips on what you can be doing daily to build your brand and make sales, especially if you have an "everyday" type of brand vs a big flashy one.
The key is to focus on building an emotional connection with your audience. We want to follow brands that resonate with us and align with how we want to be perceived. So how can you do that on the daily, assuming you already have your products/services set up and ideally multiple revenue streams?
Key Takeaways:
Be intentional about brand building activities you do each day
Create a content ecosystem that repurposes your work
Sell daily through organic content and automated funnels
Audit and optimise your brand and sales process regularly
The goal is to create an ecosystem that builds your brand and sells for you daily in a way that feels authentic and offers a great client experience. Pick a few of these to implement this week and watch how it supports your business growth!
***********************
NEXT STEPS:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
APPLY FOR THE AMPLIFY MASTERMIND - Click here to apply (scale)
 
****
FREE:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
****
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick 
 

In today's episode, we are talking about  the ever-evolving world of brand building in 2024 and beyond. I share examples of how influential figures like Gary Vaynerchuk, Sara Blakely, and Reese Witherspoon have leveraged personal branding to build successful businesses. The importance of creating authentic content that resonates with your audience, regardless of your industry or target market.
Key Takeaways:

Build engaging communities and customer bases through compelling content creation that showcases your values and personality.


Share your unique journey, challenges, and successes to connect with a diverse audience and build trust.


Experiment with different types of content, keep testing what works, and adjust based on audience engagement to maximise results.

Remember, building a brand is an ongoing process that requires dedication, creativity, and a deep understanding of your audience.
Download cracking the content code cheatsheet here!
***********************
NEXT STEPS:
BRAND BUILDERS ACADEMY - Click here to Join now (foundational)
APPLY FOR THE AMPLIFY MASTERMIND - Click here to apply (scale)
 
****
FREE:
Simple Business Buckets training - Understand what to focus on in your business https://suzchadwick.com/simple-biz-buckets-sign-up 
Masterclass - 5 powerful strategies to grow your business, brand & revenue https://suzchadwick.com/bba-masterclass-registration 
 
****
LINKS:
Website: www.suzchadwick.com 
Instagram: www.instagram.com/suzchadwick 
TikTok: www.tiktok.com/suzchadwick