76 episodes

Wondering how to get more traffic to your website? Want to know how to market your online business without burning out?

Welcome to the Marketing That Leads Podcast, hosted by Anita, a passionate travel writer and online business enthusiast who is on a mission to empower coaches, course creators, and service providers to build successful businesses that generate more income, impact, and freedom.

In this podcast, Anita will share her expertise and insights on using evergreen and automated marketing strategies like blog, SEO, and Pinterest to boost your visibility 24/7 with ease.

With her proven track record of bringing 7-figure traffic to her website on autopilot, she will teach you the same strategies and techniques that you can implement to take your business to the next level.

Through engaging and informative episodes, Anita will guide you on how to master marketing that leads to more free time, more traffic, more visibility, and ultimately more sales. Whether you're a beginner or an experienced marketer, this podcast will provide you with practical tips and actionable insights that you can apply to your business today.

Join Anita as she shares her passion for marketing and helps you create and grow your business with marketing that leads. Subscribe so you never miss an episode and let's get into it!

Marketing That Leads Anita Dykstra

    • Business

Wondering how to get more traffic to your website? Want to know how to market your online business without burning out?

Welcome to the Marketing That Leads Podcast, hosted by Anita, a passionate travel writer and online business enthusiast who is on a mission to empower coaches, course creators, and service providers to build successful businesses that generate more income, impact, and freedom.

In this podcast, Anita will share her expertise and insights on using evergreen and automated marketing strategies like blog, SEO, and Pinterest to boost your visibility 24/7 with ease.

With her proven track record of bringing 7-figure traffic to her website on autopilot, she will teach you the same strategies and techniques that you can implement to take your business to the next level.

Through engaging and informative episodes, Anita will guide you on how to master marketing that leads to more free time, more traffic, more visibility, and ultimately more sales. Whether you're a beginner or an experienced marketer, this podcast will provide you with practical tips and actionable insights that you can apply to your business today.

Join Anita as she shares her passion for marketing and helps you create and grow your business with marketing that leads. Subscribe so you never miss an episode and let's get into it!

    75. My Autoimmune Diagnosis and What it Means For My Business

    75. My Autoimmune Diagnosis and What it Means For My Business

    In this episode of the Marketing That Leads Podcast we delve into a personal story about my recent autoimmune diagnosis and what it means for my business. I know many of you are also managing health challenges while running your businesses, so I hope sharing my journey provides some insight and support.

    Here's what to expect from this episode:


    Diagnosis Journey: Learn how I discovered my autoimmune condition and the impact it had on my health.
    Lifestyle Changes: Discover the drastic changes I've made to my diet and lifestyle to manage my condition.
    Business Adjustments: Understand how I’m adjusting my business operations to reduce stress and maintain my health.
    Simplification Strategy: Get a preview of next week's episode on how I've simplified every area of my business for better management.

    🤳 CONNECT WITH ME ON INSTAGRAM

    • 16 min
    74. What to do if Your Blog is Not Seeing Results

    74. What to do if Your Blog is Not Seeing Results

    In this episode of the Marketing That Leads Podcast we delve into what to do if your blog is not seeing results. Whether you're active or not, this episode is for those who want to see their blog achieve its true potential. We'll explore strategies and insights to turn things around and help your blog thrive.

    Here's what to expect from this episode:


    Data vs. Feelings: Learn the importance of analyzing data over relying on feelings to understand your blog’s performance.
    Reassessing Your Strategy: Discover how to reassess your current approach and identify areas for improvement.
    Traffic Troubleshooting: Understand how to pinpoint where your traffic issues lie and fix them effectively.
    SEO & Keyword Optimization: Gain insights into optimizing your blog posts for better SEO and keyword usage.
    Content and Conversion: Explore how to ensure your content aligns with your offers and leads to conversions.

    Don’t miss our call-to-actions and offers mentioned during the episode:

    ♻️ Evergreen Content Ecosystem VIP Day: Click this link to learn more and apply.

    ✏️ Blog Traffic Machine: Learn more here

    🤳 CONNECT WITH ME ON INSTAGRAM

    • 16 min
    73. The Ultimate Blog Strategy for Coaches That Drives Sales to Your Offers

    73. The Ultimate Blog Strategy for Coaches That Drives Sales to Your Offers

    In this episode of the Marketing That Leads Podcast, we talk about the blog strategy for Coaches that drives sales to your offers.

    We talk about:



    Why having a blog is crucial for coaches, contrary to popular belief in the coaching industry.



    The importance of choosing one offer to focus on and conducting deep market research to understand objections and questions.



    How to create an evergreen content ecosystem around your offer, consisting of 10 to 16 pieces of content.



    Tips on pitching your offer within each blog post and leveraging other platforms like email lists and social media to promote your content effectively.



    To learn more about creating an evergreen content ecosystem tailored to your offers, apply for our VIP day where you'll receive 16 done-for-you content briefs. Click the link in the description to apply now!

    APPLY FOR THE VIP DAY

    JOIN THE BLOG TRAFFIC MACHINE

    GRAB THE MARKET RESEARCH HUB TEMPLATE 

    CONNECT WITH ME ON INSTAGRAM

    • 19 min
    #72. 4 Steps to Creating a Quiz Lead Magnet In a Day

    #72. 4 Steps to Creating a Quiz Lead Magnet In a Day

    In this episode, I discuss how to create a high-converting quiz in a day to boost lead generation and engagement in your business. 

    Here's a sneak peek of the topics covered:


    Discover why quizzes are an effective lead magnet and why they boast high conversion rates.
    Learn about Interact, a user-friendly quiz-building platform, and its AI quiz builder feature.
    Understand the process of designing quiz results and questions, and how to personalize your quiz for maximum engagement.
    Explore post-quiz actions like capturing email leads, sending results, and providing bonus content to build trust and authority.
    Find inspiration to replace traditional lead magnets with interactive quizzes for a more engaging audience experience.

    Explore the potential of quizzes to boost lead generation and engagement in your business. 

     

    TRY OUT INTERACT QUIZ MAKER

    CONNECT WITH ME ON INSTAGRAM

    • 13 min
    #71. How to increase your website traffic every month

    #71. How to increase your website traffic every month

    In this episode, I talk about how to increase your website traffic every month.

    The points we discuss:


    Learn how to create SEO-optimized evergreen blog posts aligned with your offers to attract organic traffic from search engines like Google.
    Discover how to leverage Pinterest to amplify your blog, podcast, and YouTube content, driving consistent traffic to your website month after month.
    Understand the importance of focusing on high ROI tasks for automated traffic generation, reducing reliance on social media for audience growth.

    Explore opportunities to join courses like Blog Traffic Machine and Passive Profit with Pinterest to master traffic generation strategies and maximize website traffic.

    BLOG TRAFFIC MACHINE

    JOIN PASSIVE PROFIT WITH PINTEREST

    CONNECT WITH ME ON INSTAGRAM

    • 13 min
    #70. What's working on Pinterest in 2024

    #70. What's working on Pinterest in 2024

    In this episode, we chat about what's working on Pinterest in 2024.

    I cover:


    Discover how to create pins leading to evergreen blog content aligned with your offers, driving consistent traffic to your website.
    Learn the power of leaning into trends on Pinterest and how it can rapidly boost your traffic by tapping into popular topics.
    Explore the importance of creating fresh content for Pinterest to keep your audience engaged and drive ongoing traffic.
    Understand why patience is key on Pinterest and how consistency over time leads to sustainable results for your business.
    Dive into the necessity of maintaining a consistent posting schedule on Pinterest and the impact it has on your success.

    If you're ready to skyrocket your website traffic and consistently reach new ideal clients on autopilot, check out my signature course, Passive Profit with Pinterest.

    JOIN PASSIVE PROFIT WITH PINTEREST

    CONNECT WITH ME ON INSTAGRAM

    • 16 min

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