Radio Station Consultant the Podcast Andy Meadows
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- Business
Broadcast consultant Andy Meadows talks with some of his radio friends about the issues currently impacting radio broadcasters. Including how to compete with new media, utilize digital and social tools and come up with creative solutions to manage radio stations on a budget.
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Ep 12 TAB Panel: Multi Platform Content Creation
Recorded live at our Texas Association of Broadcasters panel August 3, 2023 with guests Erin Wilde (On-Air Personality), Brad Moran (Owner CEO) and Christina Olivarez (Social Media & Business Coach), hear our discussion on this topic: Multi-Platform Content Creation is a Team Sport, moderated by Andy Meadows.
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Our Model For Adding Music VS The Old Model
Flying solo today Andy Meadows breaks down the model he created for deciding what new music stations should add and move each week and how that differs from other consultant's approach for doing the same. He also mentions a few of the trends they are seeing in the data they track, songs radio is getting wrong right now and how to make radio a new music discovery tool again.
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Think Big and Best Idea Wins
Andy Meadows talks with Ramar Communications Owner Brad Moran about how he gets his employees to think big. They also touch on digital content creation and A.I.'s impact on radio. Then, Andy closes out by elaborating on his Best Idea Wins blog post.
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Content Creation Studios
This episode covers how easy it is for stations to turn their studios or offices into content creation studios capable of banking multiple kinds of digital content. Andy also lays out what he's done to turn his office into a content creation studio and interviews his brothers Rob and Chris Meadows, two professional broadcast engineers, to get their critique of his audio setup. Then, ends with a quick breakdown of Andy's current audio/video equipment.
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Hooks, Teases & Outs
Episode 8 of RSC the Podcast focuses on hooks, teases and outs. Plus, I share excerpts from a recent workshop I did on teases with fellow consultants Tracy Johnson and Mike Shepard. See the full workshop on demand and sign up for the next one here https://tjohnsonmediagroup.com/workshops/.
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Jumpstarting Engagement
On this episode of the podcast we'll talk about how on-air talent can jump-start listener engagement on the phones, social media and the stations websites. Plus, I'll be joined by Malone from 95.9 the Ranch who essentially teaches us a master class on lighting up the phone lines every single weekday. Then we'll close with a quick mention of how stations can find their engagement score.