Campaign podcast Campaign

There’s no new episode this week, as the Media Week Podcast gang are hard at work preparing for Campaign’s Media360 conference later this month - but don’t despair, as we’ve picked a few of our favourite discussions from previous episodes all around the theme of creativity in media and advertising. You can hear even more about these topics at Media360, from 21-22 May. 
Tickets on sale here: https://media360.campaignlive.co.uk/booking
Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media.
Figures quoted in the MediaWeek podcast were accurate at the time of recording.
Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions for Media Anon here: https://forms.gle/HiBoYKYb7BaykuPG6

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In this news episode, the Campaign editorial team take you through some of the biggest stories making headlines in the last week.
Tech editor Lucy Shelley and media editor Beau Jackson discuss Levi’s picking UM for their global media account, research revealing adland's hybrid working disconnect and the release of Campaign's market report, The Big Divide, which delves deeper into the "big six" holding companies.
Also in this episode, hear about the ads that have caught their eye this week. They discuss Santander's "Bank of Antandec" ad by House 337 and Mitre Studios, promoting the Edge current account and the use of celebrity. Plus, they reveal their thoughts on Moneysupermarket's next ad starring Dame Judi Dench in command as the "MoneySuperSeven" go undercover at the opera.


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Campaign and Media Week have partnered with Pinterest to glean expert insights from industry leaders, as we explore how brands and media buyers can find shoppers where they want to be found. In this special podcast, we chat about: 

How shopping behaviour has changed since the pandemicWhere and when consumers are in a shopping mindsetPurchasing behaviours among different demographics The importance of every touchpoint The future of shopping
Featuring: Matt Siberry, head of home, Pinterest; Rachel Morman, head of social, PHD Global; Eb Adeyeri, VP of paid social, Jellyfish
This is podcast episode is sponsored by Pinterest.

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Campaign's deputy editor Gemma Charles chats to editor Maisie McCabe and premium content editor Nicola Merrifield to find out what's new in this year's School Reports.
They discuss the agencies that received the highest scores, why Campaign is highlighting the shops that are Living Wage Foundation accredited and those that are All In Champions, plus why some agencies only received a provisional mark.
We also hear from agency bosses at Spark Foundry, Mother, Wieden & Kennedy, Goodstuff Communications and Dentsu Creative on two issues explored in new Campaign features: how to deal with the loss of a major client, and the ways agencies can grow their workforce sustainably.
Further reading:
School Reports 2024: A-Z
School Reports 2024: Economic headwinds slow agency billings growth
School Reports 2024: One step forward, two steps back for diversity
Now takes ‘heart-breaking’ decision to close after 13 years


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Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.
The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.
Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.
Further reading:
Now takes ‘heart-breaking’ decision to close after 13 years

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Mail Metro Media, PHD and Zenith were among the big winners at this year’s sellout Campaign Media Awards.
Joining Campaign media editor Beau Jackson, they each discuss their competition; give behind-the-scenes insight into their award winning work; talk about where media makes a difference to a strong creative campaign and give a sneak-peak of what’s coming up this year.
She is joined by:
• Lauren Dick, executive director of media and data at Mail Metro Media, winner of Commercial Team of the Year
• Richard Clay, chief strategy officer at Zenith, whose seven wins included Banks & Financial Services, Best Use of Insight and Creative Idea - budget over £250K
• Tilly Macpherson-Bruty, associate planning director at PHD UK who worked on the Grand Prix winning "Pink sky thinking" campaign for Warner Bros' Barbie movie
Further reading:
Campaign Media Awards 2024: winners revealed
In Pictures: Campaign Media Awards 2024
Campaign Media Awards 2024: shortlist revealed


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