Consumer adVentures | Entrepreneurial Journeys Consumer adVentures
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- 商業
The Consumer adVentures show brings you behind the scenes of emerging Challenger Consumer Brands in Europe.
Host Giorgia interviews entrepreneurs and experts in the space to understand what it takes to start and grow a successful new Consumer Goods venture.
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Disrupting the tea supply chain with David Kellerman at Frank about tea
David Kellerman is one of the Co-founders at Frank about tea, a small company with big ideas that is disrupting the tea business.
Together with his Co-founder Valerie, they started the business out of a passion for change, sourcing the best teas directly from tea producers in East Africa and now Sri Lanka.
In the episode, we talk about:
✅ How they are disrupting the tea supply chain and their commitment to farmers and sustainability
✅ Their 3 month trip to Africa on a motorcycle to research and experience first hand the issues in tea manufacturing
✅ The importance of a strong WHY behind your decision to start a brand
Website: https://frankabouttea.com/pages/about-us
IG: @frankabouttea -
Filling the gap for delicious and nutritionally smart dairy alternatives with Tom Watkins at Mighty Pea
Tom Watkins is the Co-Founder at Mighty a range of plant based milk alternatives that are high in protein and free from any nasties.
Mighty fills the gap for delicious and nutritionally smart dairy alternatives with a range of plant-based milk alternatives that are high in protein and free from any nasties.
Tom and his brother Nick started the company after discovering pea milk in the US.
Some of the things we talk about in the episode:
✅ Nutritional aspect in milk alternatives
✅ Sustainability and tracking everything “Farm to Glass”
✅ Getting stocked at retailers and the Tesco Incubator Program
✅ Next plans, innovation and expansion beyond pea milk
✅ Building a team, resilience and “the obstacle is the way”
Website: https://mightypea.co.uk/
IG: @mightypeauk -
Building the first authentically manufactured personalised nutrition project in the world with Melissa Snover, CEO & Founder at Nourished
Melissa Snover is the CEO & Founder at Nourished, the first authentically manufactured personalised nutrition project in the world.
With several patented 3D printing technologies developed in-house, they are able to offer personalised gummies made of 7 layers of vitamins and nutrients tailored to each customer’s nutritional needs and goals.
Some of the great insights Melissa shares in the episode:
How she got into food 3D printing and what opportunities she sees for this technology and for personalisation
The rounds of investment she's raised so far and future developments of the business
Nourished's approach to innovation: never making a me too product and “Idea Day”
The importance of empathy in entrepreneurship: find a problem that is completely unacceptable to you, feel the pain of the customer, and find a solution
Website: https://get-nourished.com/
IG: https://www.instagram.com/get_nourished/ -
Mental wellbeing, herbal nootropics and finding your tribe with Karolina Ba at THEENK Tea
Karolina Ba is the founder at THEENK Tea.
Under the guidance of an expert herbalist, Karolina designed this 21-day herbal program as a natural support for mental wellbeing.
In the episode we talk about:
How Karolina went from working in events to starting the business
Herbal nootropics and adaptogens as preventative mental wellbeing care
Finding a mentor and your tribe
IG: https://www.instagram.com/theenktea/
Website: https://www.theenk-tea.com/ -
From a career in R&D to starting a child-friendly cleaners brand with Von Sy - Nimble Babies
Von Sy is the Founder of Nimble babies, the plant-based cleaning products that deliver excellent and safe cleaning, specifically designed with children’s mess in mind.
Chemist and former R&D manager at Unilever, Von decided to take the leap of faith and start Nimble when his sister shared her dissatisfaction with existing products to clean babies' milk bottles.
Some of the points we touched in the episode:
Early validation of consumers’ needs
Focus on the value-adding activities in your business
Raising investments and Dragon’s Den - the audition process and after the episode
“Expertise outsource” model and NPD + new product coming out!
The importance of respect and coming from a point of understanding when dealing with clients
Website: https://nimblebabies.com/
IG: https://www.instagram.com/nimblebabies/ -
Turning the challenge into brand identity: how Pepe and Luke launched Pink Albatross
Pepe Biaggio and Luke Saldanha are the co-founders of Pink Albatross, where they make delicious plant-based ice creams, without artificial ingredients, milk, eggs or soy.
They are based in Madrid, and after successful sales and marketing careers in finance and consumer goods, they started a company that solved a problem very close to their hearts: offering vegan, clean label, allergen free desserts that are full of flavour. In this podcast, they share with us their journey so far.
In the episode we talk about:
How the challenge of delivering great flavour and texture using only natural, clean label plant-based ingredients was the fuel to define the brand’s identity and create a product that’s unique in the marketplace
The importance of being able to recognise which battles you can fight and which ones you need support with: surround yourself with people that know more than you - and give back to them
Thoughtful disagreement and a culture of humility, collaboration and entrepreneurship at Pink Albatross
Pink Albatross website: https://pinkalbatross.com
IG: https://www.instagram.com/thepinkalbatross/
Other useful links: ProVeg Incubator: inhttps://proveg.com/what-we-do/incubator/