566 集

Keep What You Earn is a podcast for entrepreneurs of all levels to use their financial information as a source of inspiration rather than intimidation. Your host, Shannon Weinstein, is a CFO, CPA and business mentor with a knack for simplifying the complex concepts of money into everyday examples and analogies you can actually understand. Join Shannon and her guests as we unlock new growth strategies, tax tips and mindset shifts so you can scale your business with confidence.

[Disclaimer: Any opinions, recommendations, and tips offered on this podcast or other social media forums do not constitute individual tax or accounting advice. This content is designed to provide education and awareness about financial topics and responsibility for the benefit of the general public. Please consult a professional before implementing any of the suggestions made by Shannon or Keep What You Earn Co.]

Keep What You Earn Shannon Weinstein

    • 商業

Keep What You Earn is a podcast for entrepreneurs of all levels to use their financial information as a source of inspiration rather than intimidation. Your host, Shannon Weinstein, is a CFO, CPA and business mentor with a knack for simplifying the complex concepts of money into everyday examples and analogies you can actually understand. Join Shannon and her guests as we unlock new growth strategies, tax tips and mindset shifts so you can scale your business with confidence.

[Disclaimer: Any opinions, recommendations, and tips offered on this podcast or other social media forums do not constitute individual tax or accounting advice. This content is designed to provide education and awareness about financial topics and responsibility for the benefit of the general public. Please consult a professional before implementing any of the suggestions made by Shannon or Keep What You Earn Co.]

    Not Having This Can Ruin the Sale of Your Business

    Not Having This Can Ruin the Sale of Your Business

    Today, Shannon connects the dots between pristine bookkeeping and securing the best possible deal when selling your business. We'll explore why understanding your financial statements isn’t just about ticking boxes for tax purposes but is a powerful tool in evaluating the true worth of your money-making venture. Whether you're eyeing that exit or just planning ahead, understanding your business's financial narrative is your ticket to maximizing value and negotiating confidently. Stick around as we unravel these financial intricacies and more, ensuring you're well-prepared for that momentous sale day.
     
    What you'll hear in this episode:
    04:43 Know your business's worth before selling.
    07:34 Consider timing and financials for successful business exit.
     
    If you like this episode, check out:
    Breaking Down CFO On Demand
    Stop Trying to Scale Everything
    The Steps to Selling a Business
     
    Want to learn more so you can earn more?
    CFO On Demand click here
    Visit keepwhatyouearn.com to dive deeper on our episodes
    Visit keepwhatyouearncfo.com to work with Shannon and her team
    Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
    Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/
     
    The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

    • 9 分鐘
    Discovering the Untapped Blue Oceans in Your Market

    Discovering the Untapped Blue Oceans in Your Market

    Today, Shannon will take you on a journey from the bustling streets of Boston to the serene coastline of Guanacaste, Costa Rica, exploring the boundless potential of untapped markets. Shannon shares captivating personal stories and key insights on identifying blue ocean opportunities—markets ripe for innovation and free from fierce competition, creating a plethora of opportunities for entrepreneurs willing to think outside the box. Whether it's a local bagel venture that thrives against the odds or introducing calendly to a lawyer, today's episode is all about expanding your horizon and discovering lucrative, underserved markets that could transform your business. Get ready to dive deep into strategic market positioning and learn how you can apply these principles to scale your own business and keep what you earn.
     
    What you'll hear in this episode:
    04:21 Discovering rare food & resources; different attitude.
    08:48 Expand market, find unsaturated opportunities, serve needs.
     
    If you like this episode, check out:
    Investing in Businesses - What You Need to Know
    Pricing Blunders That Could Cost You Thousands
    How to Build Trust with Your Customers
     
    Want to learn more so you can earn more?
    Try Kajabi free for 14 days here: https://app.kajabi.com/r/zGmoZA9E/t/tsfmvbq4
    Visit keepwhatyouearn.com to dive deeper on our episodes
    Visit keepwhatyouearncfo.com to work with Shannon and her team
    Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
    Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/
     
    The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

    • 11 分鐘
    The Power of Positivity and Mindful Habits Kristen Butler

    The Power of Positivity and Mindful Habits Kristen Butler

    Welcome back! In today's episode, we continue our inspiring conversation with the incredible Kristen Butler, best-selling author and CEO of Power of Positivity. Yesterday, we learned about Kristen’s journey, rising from the ashes of a bankrupt business to building an online community with over 50 million followers. Today, we delve deeper into the mindful habits that powered Kristen's remarkable transformation, exploring how positivity can reshape our lives and identities. From discussing the importance of self-care and financial literacy to embracing the power of positivity in personal and professional realms, Kristen shares insights that are both actionable and uplifting. Whether you’re an entrepreneur at the beginning of your journey or someone looking to inject more positivity into your life, this episode is packed with valuable lessons on growth, resilience, and the transformative power of a positive mindset.
    Kristen Butler is a bestselling author and the CEO of Power of Positivity, a community with over 50 MM followers globally. Kristen was awarded SUCCESS Magazine's Emerging Entrepreneur in 2022. She is a leader, writer, and visionary in personal development with a huge heart and captivating authenticity. Her mission is to uplift the planet! Kristen passionately started Power of Positivity in 2009
    Website: powerofpositivity.com
    Current Offers: https://positivekristen.com/offerings/
    Instagram: https://www.instagram.com/powerofpositivity/
    YouTube: https://www.youtube.com/channel/UCC4pMlNP2qkj1sLnaDdSwQw
    What you'll hear in this episode:
    03:19 Increasing nonfiction reading, building financial literacy, healthier lifestyle.
    08:50 Started blog on food and wellness science.
    11:37 Desire for positivity amid challenge of negativity.
    14:46 Realized burnout was a self-generated choice.
    18:43 Outsourcing growth, reinvestment, and staying in expertise.
    19:30 Hired editor creates positive video content ripple.
    24:31 Embracing new things can lead to enjoyment.
     
    If you like this episode, check out:
    How Can You Shake Off Business Boredom and Thrive?
    Stop Shrinking Yourself in the Name of Saving
    Maximize Your Income with the Help of a CFO
     
    Want to learn more so you can earn more?
    Transform your small business journey – download the Small Business $tarter Kit here.
    Visit keepwhatyouearn.com to dive deeper on our episodes
    Visit keepwhatyouearncfo.com to work with Shannon and her team
    Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
    Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/
     
    The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

    • 28 分鐘
    How Kristen Butler Went From Bankrupt Business to 50MM Followers

    How Kristen Butler Went From Bankrupt Business to 50MM Followers

    Today's episode features an incredible story of resilience and transformation with our guest, Kristen Butler. Kristen, a best-selling author and CEO of Power of Positivity, shares her journey from the depths of bankruptcy to building a global community with over 50 million followers. We'll explore how a mindset centered around positivity and constructive habits helped her rebuild her life and business. Kristen's story is not just inspiring—it's a testament to the power of positivity and the tangible impacts it can have on both personal and professional realms. Join us as we delve into the values of positivity, healthy habits, and the importance of adapting and thriving through life's financial challenges. Make sure to listen in, as this episode is packed with insights and inspiration for anyone looking to turn their struggles into success.
    Kristen Butler is a bestselling author and the CEO of Power of Positivity, a community with over 50 MM followers globally. Kristen was awarded SUCCESS Magazine's Emerging Entrepreneur in 2022. She is a leader, writer, and visionary in personal development with a huge heart and captivating authenticity. Her mission is to uplift the planet! Kristen passionately started Power of Positivity in 2009
    Website: powerofpositivity.com
    Current Offers: https://positivekristen.com/offerings/
    Instagram: https://www.instagram.com/powerofpositivity/
    YouTube: https://www.youtube.com/channel/UCC4pMlNP2qkj1sLnaDdSwQw
    What you'll hear in this episode:
    04:45 Recognize difficulties, open doors, embrace positivity.
    09:34 Positive mindset led to action and growth.
    12:39 Balancing work and joy for better productivity.
    15:56 Diversify income, pursue passion, self-discovery lessons learned.
    18:15 Fear of failure and lack of control.
    20:07 Downsizing led to understanding abundance and adaptability.
     
    If you like this episode, check out:
    How Can You Shake Off Business Boredom and Thrive?
    Stop Shrinking Yourself in the Name of Saving
    Maximize Your Income with the Help of a CFO
     
    Want to learn more so you can earn more?
    5-Day Financial Mindset Refresh: https://www.keepwhatyouearn.com/refresh
    Visit keepwhatyouearn.com to dive deeper on our episodes
    Visit keepwhatyouearncfo.com to work with Shannon and her team
    Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
    Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/
     
    The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

    • 22 分鐘
    Do I Sell More or Spend Less?

    Do I Sell More or Spend Less?

    In today's episode, we dissect the critical decision every entrepreneur faces: should you increase sales or decrease spending to boost profits? Shannon shares key strategies for focusing on one goal at a time, the importance of operational efficiency, and why cutting costs isn’t always the answer. Discover how to streamline your business for profitability and for an opportunity to deeply analyze your finances. Stay tuned to learn more about ensuring your business’s financial fitness.
     
    What you'll hear in this episode:
    06:56 Optimize sales, plug leaks, focus on drivers.
    09:17 Cost cutting, revenue generation, focus, profitability improvement.
     
    If you like this episode, check out:
    Is Productivity the Same as Profitability?
    Building a Business with Exit Strategy in Mind
    The Best Places to Look to Find Cost Savings
     
    Want to learn more so you can earn more?
    CFO Power Session: https://www.keepwhatyouearn.com/power-session-inquiry
    Visit keepwhatyouearn.com to dive deeper on our episodes
    Visit keepwhatyouearncfo.com to work with Shannon and her team
    Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
    Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/
     
    The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

    • 11 分鐘
    My 3 Most Expensive Mistakes

    My 3 Most Expensive Mistakes

    Today, Shannon is turning the tables on herself to share something a bit personal and immensely valuable—her three most expensive mistakes in business. Yes, even as a CPA and CFO, Shannon’s not immune to the occasional financial mishap. Just like a personal trainer can't resist a slice of cheesecake, she, too has weaknesses when it comes to business decisions. From overpaying the wrong hires to saying 'yes' too quickly and neglecting constant sales focus, Shannon dives deep into these costly lessons. The hope is that by sharing these, you'll be able to sidestep similar pitfalls and strengthen your own financial strategies. So, let's learn, grow, and transform our mistakes into wisdom together. 
     
    What you'll hear in this episode:
    04:05 Extracting lessons from mistakes is an expensive tuition.
    06:48 Team accountability drives conscious decision-making and consistency.
    10:37 Continuous marketing, content creation, and sales strategy.
     
    If you like this episode, check out:
    How Can You Shake Off Business Boredom and Thrive?
    3 Voices You Need to Silence to Succeed
    Never Let Your Scarcity Show
     
    Want to learn more so you can earn more?
    CFO On Demand click here
    Visit keepwhatyouearn.com to dive deeper on our episodes
    Visit keepwhatyouearncfo.com to work with Shannon and her team
    Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ
    Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/
     
    The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

    • 14 分鐘

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