4 集

Two aspiring marketers and current business school students take you on their journey to master the art of marketing.

Marketers in Training Mayank Sehgal & Eleanor Sugrue

    • 商業

Two aspiring marketers and current business school students take you on their journey to master the art of marketing.

    Mayank Sehgal: Early marketing experiences, HEC gap year, YouTube journey and next steps.

    Mayank Sehgal: Early marketing experiences, HEC gap year, YouTube journey and next steps.

    In this episode, Eleanor interviews Mayank to understand his motivations for getting into marketing, his experiences in the HEC Paris Gap Year, challenges faced in his two internships in Los Angeles and Paris, his YouTube journey, and next steps in life.
    http://mayanksehgal.com
    http://eleanorsugrue.com

    • 26 分鐘
    What is inbound marketing?

    What is inbound marketing?

    In this episode, we go into what inbound marketing is, how it's different from outbound marketing, where it can be used and how to use it effectively – rounding it up with some examples.

    Contact us: 

    http://mayanksehgal.com
    http://eleanorsugrue.com

    • 39 分鐘
    All about Sensory Marketing

    All about Sensory Marketing

    In this episode, we talk about what is Sensory Marketing. We also speak about some of the best brands excelling at it.

    Mayank: http://mayanksehgal.com
    Eleanor: http://eleanorsugrue.com

    • 24 分鐘
    What is marketing?

    What is marketing?

    In this first episode of the podcast, we chat about what isn't and what is marketing, from our perspective as business school students and aspiring marketers.

    Links:
    Marketing definitions: https://heidicohen.com/marketing-definition
    Mayank: http://mayanksehgal.com
    Eleanor: http://eleanorsugrue.com

    • 10 分鐘

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