Modern Chiropractic Mastery Dr. Kevin Christie

In this episode, I had the pleasure to sit down with Michael Shacklock DipPhysio, MAppSc, FACP, to discuss Neurodynamics and why and how to integrate this skill set into your chiropractic practice. 
 
Michael received his graduate qualification at the Auckland School of Physiotherapy, New Zealand, in 1980. He worked in public hospitals in the medical, surgical, pediatrics, orthopedics, geriatrics, intensive care, and burns areas around New Zealand before being employed in private practices, treating spinal and sports injuries in Nelson with Michael Monaghan and Auckland with Margaret Franklin. 
 
 In 1985, he moved to Adelaide, Australia, where he worked at the Royal Adelaide Hospital and private practices around Adelaide. He completed a Graduate Diploma in Advanced Manipulative Therapy in 1989 and converted this to a Master’s degree at the University of South Australia in 1993. He was awarded a Fellow of the Australian College of Physiotherapists (Australian Physiotherapy Association) for his monograph and international best-seller textbook, Clinical Neurodynamics
 
If you are missing a key patient population dealing with nerve-related conditions, Neurodynamics Solutions may be the tool you need in your clinical tool belt. 
 
Training in Neurodynamics Solutions will provide you with the following skills: 

Understand how nerves move
Painless nerve root mobilizations
How to exclude neurodynamic disorders
Differentiate between musculoskeletal and neurodynamic components
Make a neurodynamic diagnosis
Technique progressions from low to high functional levels
How to create, select and perform the best techniques for your patients
Manual precision of neurodynamic technique
How to detect contraindications for neurodynamic treatment
If you’d like to find out more about Michael Shacklock and Neurodynamics, visit the website here: https://www.neurodynamicsolutions.com/

In Late February, Jay Greenstein and I hosted a Salon Dinner at Parker Vegas for a hand-selected party of 8. 

What is a Salon Dinner? 
“In the 17th and 18th centuries, salons became popular venues for philosophical, political, and other moderated conversations. Women were the center of salon life. They selected the topic, invited guests and directed the conversation throughout the event. While these events were social, there was always a theme of education and idea sharing. Today, salons are having a revival moment. In our digital age, we have unlimited access to information and various feeds of opinions to consume. Modern day salons are bridging the gap between information sharing and face-to-face interactions. Bringing meaningful discussion topics to the dinner table or happy hour has created an avenue for people to share thoughts and solve problems in a social environment.” - Cameron Cler 

We chose the topic of the disconnect between private practice owners and DCs looking for great jobs. We dove into the struggle to afford great teams and to find great jobs. We kept the conversation on track and had a great time working through ideas to help start the dialogue of improvement. 

In this episode, I discuss some of the takeaways from the Salon Dinner and other professional aspects.

“If you want a life where you get to do what you want every day, You’ll need to live a life doing a lot of things you don’t want to do.” 
Brian Strump, D.C., joins us today to discuss the above Facebook post and other amazing business insights he often provides. 

This is a unique episode in which I reached out to Brian based on my fascination with and enjoyment of his insightful Facebook posts. 
We also discuss how a game of Tetris and Contra like a business. You Gen X’ers will love this one. 

Dr. Brian Strump is a chiropractor and gym owner who has helped many in this space with business development. He provides unique insight into how he thinks about building a practice and/or gym that serves the community, his team, and his family. 

Video content marketing that educates your patients and communities is certainly one of the best marketing strategies you can do for your practice, yet why do so many choose not to? 
 
In this episode, I interview Dr. Robin Armstrong and Dr. Jody Freedman and discuss how they have grown an already great practice through consistent video marketing. 
 
They are both using diverse types of video strategies, and they outline what they are doing, why they are doing it, and the results. 
 
You will also hear 5 key benefits of consistently producing videos for your community and practice. 
 
Video is not too hard and doesn’t have to be overwhelming. Dr. Armstrong and Dr. Freedman did an excellent job in this interview and showed you how to do it. 
If you are interested in implementing compelling video for your practice and you need MCM’s help doing all of the heavy lifting for you, contact us at www.modernchiropracticmarketing.com

If you know about Buc-ee’s, you know about Buc-ee’s. If someone has been, they will tell you all about it. It is remarkable. 
 
Is your practice remarkable? Do you have raving advocates? Or is it just another practice? 
 
In this episode, I explain why you need to be more like Buc-ee’s and less like Waffle House and what exactly that means. 
 
It is time we aim for remarkable and invest in ourselves and our business to become remarkable.

In this episode we bring Darcy Sullivan back on the show to provide you updates on all things Search. 
In this episode we touch on many aspects of search and some of the topics you will learn are: 
*Google Algorithm Updates 
*Mobile Search Optimization 
*Zero Click Search 
*Zero Volume Keywords vs Long Tail Keywords 
*Website best strategies 
*Video 
*Call to actions 
*Google Analytics 4 
*Leverage A.I. 
Much more! 
To find out more about SEO and Propel Your Company https://propelyourcompany.com/