22 episodes

Welcome to Creatively Optimized, the show that provides web design, marketing, and systems tips to help you optimize and grow your business online. Get ready to learn web design strategies for high-converting websites, digital marketing tactics to reach ideal customers and systems to simplify operations. Let’s creatively optimize YOUR unique business.

Creatively Optimized: Website Design Tips for Service Providers Jenny

    • Business

Welcome to Creatively Optimized, the show that provides web design, marketing, and systems tips to help you optimize and grow your business online. Get ready to learn web design strategies for high-converting websites, digital marketing tactics to reach ideal customers and systems to simplify operations. Let’s creatively optimize YOUR unique business.

    Social Media is an Extension of Your Website with Taylor Kloss Pittsinger

    Social Media is an Extension of Your Website with Taylor Kloss Pittsinger

    Send me a message! I chat with Taylor Kloss Pittsinger, owner of Creative TK Marketing, to discuss the important relationship between your website and social media presence. Taylor shares why your social feeds should be an extension and reflection of your website's branding. She offers practical tips to ensure your online presence is cohesive, from optimizing your Instagram bio to selecting visuals that align with your brand aesthetic. And you'll learn a simple one-minute trick to eleva...

    • 25 min
    Is Your Website Beach Ready?

    Is Your Website Beach Ready?

    Send me a message! Your website should be an automated lead generation machine, allowing you to truly unplug and enjoy your summer without constant worry. On the pod, I share my top tips for getting your website "beach ready" so it keeps working hard behind the scenes while you take a break. ☀️ About me, Website Designer, Mom + Biz Owner JennyB,Hi, I'm Jenny Belanger, CEO and creative director of JennyB Designs a brand + web design studio in Reading, Massachusetts. I adore helping other...

    • 20 min
    Should You Scrap Your Current Website Or Is It Salvageable?

    Should You Scrap Your Current Website Or Is It Salvageable?

    Send me a message! Ever find yourself feeling embarrassed to share your website with others? Or maybe your Instagram presence looks drastically different from your outdated website? In this episode, I'm diving into the telltale signs that it's time for a website revamp. But the real question is — do you actually need an entire redesign, or can you get away with just a simple refresh? I'll share my insights on when a refresh is possible versus when you really need to tear it all down and start...

    • 14 min
    Nurturing Website Visitors Through Email Marketing With Bev Feldman

    Nurturing Website Visitors Through Email Marketing With Bev Feldman

    Send me a message! Join me and email expert Bev Feldman of Your Personal Tech Fairy as she reveals clever ways to turn website visitors into email subscribers. You'll learn an amazing hack to see exactly where people are signing up on your website - whether it's from your homepage, blog posts, or even the footer. Bev also shares tips on using personalization to keep subscribers engaged, avoiding common tagging mistakes, and positioning your emails so they provide value (not just a newsletter!...

    • 36 min
    Service Pages That Sell: Five Things You Need On This Page

    Service Pages That Sell: Five Things You Need On This Page

    Send me a message! You've poured your heart and soul into your services, but is your website actually selling them effectively? If your service pages are falling flat, this episode is a must-listen. I'm breaking down the 5 critical elements every high-converting service page needs to captivate visitors and turn them into paying clients. Whether you're just getting started or need a total refresh, you'll walk away knowing exactly what separates a boring online brochure from service offerings t...

    • 21 min
    This Is What Your About Page Is Actually About

    This Is What Your About Page Is Actually About

    Send me a message! In this podcast episode, I'm diving into something super important for your website: the about page. You might not realize it, but this page is typically one of the most visited pages on a website. I'll explain why it's so essential and share tips on how to make yours shine. From being real and showing your values to telling your story in a fun way, I've got you covered.Tune in to learn how to make your about page a magnet to attract ideal clients.Resources Mentioned: ...

    • 12 min

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