Listeners to Leads Alesia Galati

There are so many behind-the-scenes elements of a successful podcast, from searching for sponsorships to navigating new business brought in by the show to keeping up with former guests. Reena Friedman Watts, with experience both in reality television production and over 350 episodes of her podcast, Better Call Daddy, has learned to navigate these waters efficiently and successfully. She’s here today to share her tips for nurturing your existing podcast relationships, landing sponsors whose pr...

Sometimes it feels like getting your guests to share your episode is a full-time job. It’s frustrating when you put your heart and soul into the conversationand you go to share it with a guest and they maybe either don't feel comfortable with it or they decide to completely ghost you. Mai-kee Tsang is here this week to talk about what she calls Converse with Consent™, her strategy of creating a collaborative connection with your guests before, during and after the conversation to ensure that ...

With so much information about marketing available from so many different experts, it can feel overwhelming finding what you ’should’ do to promote your work. But your marketing strategy, whether for your podcast or your business, does NOT have to look like everyone else’s! Becky Mollenkamp knows this better than most, having switched her email marketing strategy from Convertkit to Substack and finding a new marketing model that supports her business and personal values. Becky is here today t...

We’ve all become accustomed to seeing a barrage of social media and Google advertisements wherever we go on the internet. But how do we take advantage of these ad opportunities to promote our podcast and bring in more valuable leads to our businesses? Robert Brill is an expert on all things advertising, and is here today to talk us through how to approach advertising for our podcast: from what to do before paying for ads to assessing your goals and more! This week, episode 153 of Listene...

Podcasting and public speaking can feel like they are very different worlds, but they’re really just two different methods of sharing your voice and message with the world. Because of this, many people, Antoniette Roze and myself included, think that you should do both to maximize your opportunities to grow and connect with your audience. Antoniette is here this week to talk about sharing your message, tips for being a better speaker, and more! This week, episode 152 of Listeners to Leads is ...

As podcasters, we tend to think about our craft as an audio-based product. But we’ve all seen the rise in video content over the last few years, and that’s not going anywhere any time soon. How do we embrace video content as podcasters, especially those of us who are less comfortable on camera? Atiba De Souza, the Content Superman, is here this week to discuss all that and more. This week, episode 151 of Listeners to Leads is about how to improve your video content strategy! Atiba De Sou...