52 episodes

Dr. Russell Kirk is a private practice oral surgeon who is on a mission to help dentists succeed in the business and clinical aspects of practice ownership. On the podcast he shares experiences from his own practice. He also interviews influencers in the profession to get additional insights. His discussions focus on fixing broken business systems in dental offices, reducing overhead while maximizing profit, recognizing burnout and battling against it, building healthy teams, creating positive customer experiences, improving self awareness and mindset for dentists (in life and practice), and creating successful marketing plans. The Business of Dentistry features practical strategies for dentists interested in improving and growing their businesses.

Business of Dentistry Dr. Russell Kirk

    • Business

Dr. Russell Kirk is a private practice oral surgeon who is on a mission to help dentists succeed in the business and clinical aspects of practice ownership. On the podcast he shares experiences from his own practice. He also interviews influencers in the profession to get additional insights. His discussions focus on fixing broken business systems in dental offices, reducing overhead while maximizing profit, recognizing burnout and battling against it, building healthy teams, creating positive customer experiences, improving self awareness and mindset for dentists (in life and practice), and creating successful marketing plans. The Business of Dentistry features practical strategies for dentists interested in improving and growing their businesses.

    Business Systems To Reduce Viral Transfer

    Business Systems To Reduce Viral Transfer

    Just to give you an update of my practice right now, we initially did a gradual rollout, bringing in our team members back on piecemeal over a period of three weeks. 
    And now, we’re back full-time – basically, with a new way of doing business.
    Obviously, the downtime has given us some time to assess a few issues we have found pre-pandemic that need to be addressed. 
    In a clinic setting, patients can easily transfer diseases to the dental team and vice versa. This happens when you're handing stuff to and from patients (ex. paperwork, clipboards, ink, pens, insurance cards, credit cards, cash, etc.) 
    In this episode, I’m going to discuss a few things that we have done in our practice to reduce or eliminate person-to-person contact so we could mitigate the risk of any transfer of disease.
    In this episode, you’ll hear:
    How to implement the e-prescription system Things you can include in your online paperwork Handling payments (cards, check, and cash) Other safety practices you can do in your clinic  
    Connect with Russell:
    Dr. Russell Kirk
    Podcast
    Facebook - https://www.facebook.com/businessofdentistrypodcast/
    IG - https://www.instagram.com/businessofdentistry/
    Twitter - https://twitter.com/businessdentist
    LinkedIn - https://www.linkedin.com/company/business-of-dentistry/
    DoseSpot e-Prescribing and Integration Software: https://www.dosespot.com/ 
    Formstack Online Form Builder: https://www.formstack.com/
    OperaDDS: https://operadds.com/
     
    ***
    EPISODE CREDITS:
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
    He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
    Find out more at https://emeraldcitypro.com 
     
     

    • 16 min
    Preparing for Our Return to Practice with Dr. Victor Martel

    Preparing for Our Return to Practice with Dr. Victor Martel

    How are you going to approach things once your state allows you to reopen your office? Do you think you’re going back to where you were pre-pandemic? 
    There are a lot of questions that are yet to be answered because these are unprecedented times. But there will certainly be a huge paradigm shift both in your practice and in your patients. 
    It’s not going to be the same – it probably won’t ever be the same. What we do and how we do it are going to be different now. 
    Today, Dr. Victor Martel joins me as we talk about the possible changes and challenges that we, as dental care providers and business owners, need to consider as we’re preparing for the reopening of our offices. 
    Victor received his dental degree from Rutgers School of Dental Medicine in New Jersey. He is a Fellow at the Academy of General Dentistry and the President of Florida Academy of Cosmetic Dentistry. He is a visiting faculty member at Baylor University and a former faculty member at the Dawson Academy. Based in West Palm Beach, Florida, Victor is limiting his practice to high-end prosthetics and prosthodontics.
    Victor is also the Founder of Martel Academy. In their mission to elevate the knowledge base of the dental community, they offer courses related to dental implants, esthetic dentistry, occlusion, and comprehensive treatment planning.
    In this episode, you’ll hear:
    Safety issues (aerosol, PPE, screening patients) Looking at lower patient volume and how to approach this How this crisis will impact the value of your office Thoughts on retirement, re-engaging, and reinventing The integrity issue  
    Connect with Dr. Victor Martel
    Dr. Victor Martel
    Dr. Victor Martel Practice
    Dr. Victor Martel FB
    Dr. Victor Martel IG
    Dr. Victor Martel Linkedin
    Martel Academy
    Email Victor
     
    Connect with Dr. Russel Kirk
    Dr. Russell Kirk
    Business of Dentistry Podcast
    Facebook - https://www.facebook.com/businessofdentistrypodcast/
    IG - https://www.instagram.com/businessofdentistry/
    Twitter - https://twitter.com/businessdentist
    LinkedIn - https://www.linkedin.com/company/business-of-dentistry/
     
    ***
    EPISODE CREDITS:
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
    He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
    Find out more at https://emeraldcitypro.com 
     
     

    • 53 min
    Coronavirus Conversation With Dr. Justin Moody

    Coronavirus Conversation With Dr. Justin Moody

    Practicing for 23 years now, Dr. Justin Moody is one of the most credentialed Implantologists in the U.S. He is the Founder and Director of Implant Pathway, a continuing education program that focuses on the surgical placement of dental implants. Dr. Moody is also an international speaker and he builds strong mentorships with doctors who take his courses through live surgical training at the end of their Implant Pathway continuum. 
    In today’s episode, we discuss different topics including what he’s been doing during this pandemic and his plans moving forward. We also talk about the Implant Pathway and how we can use this downtime to learn more about implants. 
    Justin specifically brings up the issue we’re facing right now where dentists are viewed as nonessential, and even “dangerous,” at this time of the pandemic – when we could have become force multipliers in the healthcare system. He makes a valid point about how dentists should really be regarded as specialists in our field in the same way that MDs are in their respective specialties. 
    In this episode, you’ll hear:
    ADA’s lack of support for dental care providers How to manage our practice from a business standpoint The hurdles and impediments to the dental implant industry  Realizations gleaned from this COVID-19 situation   
    Connect with Dr. Justin Moody:
    Dr. Justin Moody
    Dr. Justin Moody IG
    Dr. Justin Moody FB
    Dr. Justin Moody Twitter
    Dentists, Implants, and Worms Podcast
    Implant Pathway
    Implant Pathway FB
    Implant Pathway Youtube Channel
    Implant Pathway IG
    Voices of Dentistry
     
    Connect with Russell:
    Dr. Russell Kirk
    Business of Dentistry Podcast
    Facebook - https://www.facebook.com/businessofdentistrypodcast/
    IG - https://www.instagram.com/businessofdentistry/
    Twitter - https://twitter.com/businessdentist
    LinkedIn - https://www.linkedin.com/company/business-of-dentistry/
     
    ***
    EPISODE CREDITS:
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
    He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
    Find out more at https://emeraldcitypro.com 
     
     

    • 1 hr 23 min
    Practice Changes Post Pandemic with Dr. Mark Costes

    Practice Changes Post Pandemic with Dr. Mark Costes

    During this pandemic, our unemployment rate has swelled up to 30% and that may still end up in double digits. As a business owner, you have to make sure you’re prepared – and NOW is the perfect time to do that with our current downtime. It's not rocket science. It's just a matter of not taking it for granted. 
    In today’s episode, Dr. Mark Costes talks about things related to the pandemic and how things are going to change going forward with our practices. Mark likes to call everything that’s happening right now as just a reset.
    Dr. Mark Costes is a keynote speaker, an author, an entrepreneur, and a multi-practice owner. During the course of his career, Mike had set up dental assisting school franchises and has acquired over a dozen successful dental practices. 
    He is the co-founder of Dental Success Network, a vibrant community of dentists around the world focused on helping dentists become better business owners, better clinicians, and better people. He is also the founder of the Dental Success Institute and the bestselling author of the book Pillars of Dental Success. His internet radio show, The Dentalpreneur Podcast now has listenership from over 150 countries worldwide.
     
    In this episode, you’ll hear:
    Changes Mark is seeing during the pandemic and what he expects post-pandemic Where marketing should focus around and the 3 population segments you need to go after What could happen with the OSHA law Why it’s very important to be surrounded by people in your business community The kind of support and resources DSN provides to its members Four Futures Journal: what it could do for you and your business during this time  
    Connect with Dr. Mark Costes:
    Dr. Mark Costes
    Dental Success Institute
    Dentalpreneur Podcast
    Dental Success Institute IG 
    Dental Success Institute FB
    Dental Success TV
    Dental Success Network
    Book: Pillars of Dental Success
    Four Futures Journal: Email Dr. Mark Costes via info@truebusinesssuccess.com with the subject line: “Four Futures Journal” and get a link to the copy. 
     
    Connect with Russell:
    Dr. Russell Kirk
    Business of Dentistry Podcast
    Facebook -https://www.facebook.com/businessofdentistrypodcast/
    IG - https://www.instagram.com/businessofdentistry/
    Twitter - https://twitter.com/businessdentist
    LinkedIn - https://www.linkedin.com/company/business-of-dentistry/
     
    ***
    EPISODE CREDITS:
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
    He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
    Find out more at https://emeraldcitypro.com 
     
     

    • 57 min
    Adopting Teledentistry Into Your Practice With Dr. Vilas Sastry

    Adopting Teledentistry Into Your Practice With Dr. Vilas Sastry

    With a lot of offices shut down during this pandemic, being able to continue our dental practice has become a real challenge. 
     
    Telemedicine has been around for a while, but not so much for dentistry. Part of it is that we all have this notion that we have to have face-to-face interaction to make it work. But we’re finding out in this COVID-19 pandemic that’s not necessarily the case. There are actually things we can handle remotely, especially with what our guest today has been doing in teledentistry for the last five years. 
     
    Today, I want to share with you something that you could adopt in your practice right now and even post-COVID. I’m bringing in Dr. Vilas Sastry of Teledentistry.com. Through their dental practice platform, we can use technology to perform teledentistry, which eliminates the need for patients to go to the emergency room.
     
    Dr. Vilas Sastry obviously had not predicted that a pandemic like this could happen, not in a million years – but what he predicted was a technological revolution in dentistry… and so here we are now.
     
    As Teledentistry.com is helping us pivot our practice during this insane time, they’re offering their dental practice software for free until June 30.
     
    In this episode, you’ll hear:
    How teledentistry came about and how you can adopt it in your practice How it works HIPAA compliance and the ADA coding and billing guidelines (Find out what is not considered a consult!) How you can get involved with Teledentistry in the future  
    Resources mentioned:
    Teledentistry.com
    Dr. Vilas Sastry
    Teledentistry Insurance Partners
    ADA COVID-19 Coding and Billing Guidelines
    Email Dr. Vilas Sastry
     
    Connect with Russell:
    Dr. Russell Kirk
    Podcast
    Facebook - https://www.facebook.com/businessofdentistrypodcast/
    IG - https://www.instagram.com/businessofdentistry/
    Twitter - https://twitter.com/businessdentist
    LinkedIn - https://www.linkedin.com/company/business-of-dentistry/
     
    ***
    EPISODE CREDITS:
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
    He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
    Find out more at https://emeraldcitypro.com 
     
     

    • 35 min
    The Recession Playbook by Sally Hogshead

    The Recession Playbook by Sally Hogshead

    In today’s episode, I’m sharing with you an email that I got from Sally Hogshead. 
     
    Sally Hogshead is an author, a speaker, and the CEO of How to Fascinate. Now she has a website and business basically centered around how you can learn how to fascinate others with who you are. 
     
    She has shared 10 lessons from the recessions she experienced through the years – the 9/11 attack in 2001, the Great Recession in 2008… and now this COVID-19 pandemic in 2020. 
     
    This is worth sharing as there are really good points that you might find useful and beneficial as they did for me. 
     
    Let’s all uplift each other as there’s no better time than now!
     
    In this episode, you’ll hear:
    The 10 lessons Sally Hogshead has learned to weather economic downturns What it means to be a silver lining How you can refuse to recede and find opportunity in chaos  
    Resources:
    How to Fascinate
    The Recession Playbook
    About Sally Hogshead
    Fascinate Test
     
    Connect with Russell:
    Dr. Russell Kirk
    Podcast
    Facebook - https://www.facebook.com/businessofdentistrypodcast/
    IG - https://www.instagram.com/businessofdentistry/
    Twitter - https://twitter.com/businessdentist
    LinkedIn - https://www.linkedin.com/company/business-of-dentistry/
     
    ***
    EPISODE CREDITS:
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
    He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
    Find out more at https://emeraldcitypro.com 
     

    • 14 min

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