500 episodes

The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond.



Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.

The Action Catalyst Southwestern Family of Podcasts

    • Business

The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond.



Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.

    CLIP: Entering the Matrix...The Potential Matrix

    CLIP: Entering the Matrix...The Potential Matrix

    Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how to maximize your potential by entering...dun dun dun...the Potential Matrix. (Not scary, we promise.)
    Hear Mark's full interview in Episode 202 of The Action Catalyst.

    • 3 min
    CLIP: Making a Signature Difference

    CLIP: Making a Signature Difference

    Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about making a “signature difference” and practicing "A.B.C.D." to create an amazing experience for customers and others around you.
    Hear Mark's full interview in Episode 1 of The Action Catalyst.

    • 2 min
    Life As We Know It, with Bill Weir (Climate, News, Storytelling, Author)

    Life As We Know It, with Bill Weir (Climate, News, Storytelling, Author)

    Award-winning journalist and CNN Chief Climate Correspondent Bill Weir shares the story of his new book LIFE AS WE KNOW IT (CAN BE): Stories of People, Climate, and Hope in a Changing World, explains why reporting on climate includes reporting on EVERYTHING, the one thing that makes humans special from every other animal on the planet, advice from Mr. Rogers, the influence from his very unique upbringing, why there’s no climate change without culture change and why Earth repair is self-repair, and bonds with host Stephanie Maas over a mutual admiration of Taylor Swift.

    • 26 min
    CLIP: Berkshire Hathaway Is Messing Up

    CLIP: Berkshire Hathaway Is Messing Up

    John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, explains what makes the secret sauce of franchising, and why he might be the one person on Earth who thinks Berkshire Hathaway is doing something very wrong.
    Hear John's full interview in Episode 454 of The Action Catalyst.

    • 3 min
    REMASTERED: The Potential Principle and Bettering Your Best, with Mark Sanborn (Leadership, Team Building, Customer Service, Change)

    REMASTERED: The Potential Principle and Bettering Your Best, with Mark Sanborn (Leadership, Team Building, Customer Service, Change)

    Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how you never really know your potential, but how to find out and maximize it with the Potential Matrix, the importance of disrupting yourself but refocusing after you do, and why being an author is a lot like fatherhood.
    Mentioned in this episode:
    Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.
    Mark Sanborn
    Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.
    Mark Sanborn

    • 15 min
    REMASTERED: Turning Ordinary to Extraordinary, with Mark Sanborn (Leadership, Customer Service, Sales, Author)

    REMASTERED: Turning Ordinary to Extraordinary, with Mark Sanborn (Leadership, Customer Service, Sales, Author)

    Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about the many Freds in his life, and covers topics like internalizing responsibility, making a “signature difference”, the tips to delivering an "elevated experience", practicing A.B.C.D., and how you can be seen as an absolute ARTIST, no matter what your job is.
    Mentioned in this episode:
    Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.
    Mark Sanborn
    Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.
    Mark Sanborn

    • 8 min

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