004 - Channel Marketing - 4 ways to improve partner marketing engagement Partnerships Unraveled

You want to generate demand through marketing with your partners. 
But less than 15% actively participates in your campaigns. 

In this episode of Partnerships Unraveled we identify the 4 key challenges that channel marketers face today – and discuss how to solve them 

Resources: If you can prove impact and ROI through marketing then it should be a priority for both vendors and partners. 

Language: We know that localized language content performs better so why are we still not all translating our campaigns?

Data: How do you know which content is performing well, are you getting insights into who your partners' end-users are?

Revenue: Revenue attribution is 100% broken in channel, what are you measuring to calculate your ROI and how could you improve? 
_________________________

Connect with the podcast hosts 👇
https://bit.ly/rick-and-alex


Connect with Channext 👇
https://bit.ly/channext-demo-request


Watch on YouTube ►
https://www.youtube.com/@channext

#partnerrelationshipmanagement #channelmarketing #partnerenablement #Throughchannelmarketingautomation