008 - Distribution - The Dos and Don'ts to make distribution work for your scaling channel Partnerships Unraveled

Are you fully disti-enabled, looking to scale through distribution, or still on the fence? 


In episode 8 of Partnerships Unraveled we look into the dos and don'ts to make distribution work for your channel. 


We look at how distribution evolved from warehouses to SaaS and the roles each part of the channel plays. Bust 4 of the most common myths surrounding distribution. *Spoiler, you don't lose all control over your partners. 


Not sure what kind of distributor will fit your channel program? We look into the different forms of disti as well as what's in store for the future. 


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#partnerrelationshipmanagement #channelmarketing #partnerenablement #Throughchannelmarketingautomation