30 min
5. Phil Szomszor | Leaders: what should you do online in a crisis? Your Digital Reputation
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- Management
Leadership in crisis: should they speak up on global issues like the Ukraine invasion and movements such as Black Lives Matter?
Join Propel’s Roger Christie, and co-founder of Brightside Digital Engagement Phil Szomszer as they discuss how leaders can respond to major events and crises in a way that protects and even enhances their digital reputation.
In this episode we explore:
How 50 CEOs approached social media during the Ukraine invasion;Examples of leaders like BP’s Bernard Looney, Telstra’s Andy Penn and McDonald’s Chris Kempczinski using their digital presence in crisis;How leaders and communications teams can respond to a demanding social media audience in times of crisis;The impact of silence; andThe importance of pre-planning.
YOUR DIGITAL REPUTATION PROGRAM:
Whether you’re an emerging leader looking to take your next step up, an established leader keen to protect and harness your hard-earned reputation, or a leadership team keen to get aligned and active online, the Your Digital Reputation Program is perfect for you.
For more information or to get started, get in touch with Roger Christie: linkedin.com/in/rogerchristie
YOUR DIGITAL REPUTATION NEWSLETTER:
And finally, sign up to the Your Digital Reputation newsletter by your host, Roger Christie. Head to: propelgroup.com.au/subscribe
Hosted on Acast. See acast.com/privacy for more information.
Leadership in crisis: should they speak up on global issues like the Ukraine invasion and movements such as Black Lives Matter?
Join Propel’s Roger Christie, and co-founder of Brightside Digital Engagement Phil Szomszer as they discuss how leaders can respond to major events and crises in a way that protects and even enhances their digital reputation.
In this episode we explore:
How 50 CEOs approached social media during the Ukraine invasion;Examples of leaders like BP’s Bernard Looney, Telstra’s Andy Penn and McDonald’s Chris Kempczinski using their digital presence in crisis;How leaders and communications teams can respond to a demanding social media audience in times of crisis;The impact of silence; andThe importance of pre-planning.
YOUR DIGITAL REPUTATION PROGRAM:
Whether you’re an emerging leader looking to take your next step up, an established leader keen to protect and harness your hard-earned reputation, or a leadership team keen to get aligned and active online, the Your Digital Reputation Program is perfect for you.
For more information or to get started, get in touch with Roger Christie: linkedin.com/in/rogerchristie
YOUR DIGITAL REPUTATION NEWSLETTER:
And finally, sign up to the Your Digital Reputation newsletter by your host, Roger Christie. Head to: propelgroup.com.au/subscribe
Hosted on Acast. See acast.com/privacy for more information.
30 min