If you have a huge bank of blog content, updating SEO might seem like a daunting task. Liz walks us through smart strategies that will help us wrap our heads around getting started:
- Know your content and find a way to keep track of it.
- Target posts that fall between positions 11 and 20 on Google.
- Liz provides a helpful checklist to use a guide as you comb through old posts (think: adding alt tags, interlinking and keywords).
- Remember not to compare your journey to anyone else's!