35 min

062: Smoothing the Buying Process When Marketing Your New Product Product Startup

    • Entrepreneurship

Eric is the President of The Five Echelon Group, a full-stack marketing agency.  He is also the host of the Virtual CMO Podcast which educates businesses on how to maximize their marketing and messaging efforts.  With 30 years as a marketing executive, Eric today is going to tell us how inventors, startups, and small manufacturers should market their new product, and how to cut out all potential resistance points along your potential customer’s buying process.
You’ll hear Kevin and Eric talk about:

How to market your new product in the modern world.

How to perfect your product's marketing message.

Best practices for smoothing out the buying process for product purchasers.

And more.


Episode Links
The Product Startup Podcast Links:

Website: https://www.ProductStartup.com/


Instagram: https://www.instagram.com/ProductStartup/


LinkedIn: https://www.linkedin.com/company/ProductStartup/


Facebook Page: https://www.facebook.com/ProductStartup/


Facebook Group: https://www.facebook.com/groups/ProductStartup/


Pinterest: https://www.pinterest.com/ProductStartup/


Twitter: https://twitter.com/ProductStartup


YouTube: https://www.youtube.com/MakoInvent


 
Eric Dickmann / Virtual CMO Podcast / Five Echelon Links:

Company: https://fiveechelon.com/


LinkedIn: https://www.linkedin.com/in/edickmann/


Podcast: https://fiveechelon.com/the-virtual-cmo-podcast/


Twitter: https://twitter.com/FiveEchelon


Instagram: https://www.instagram.com/virtualcmopodcast/


YouTube: https://www.youtube.com/channel/UCi1Sd6Wf5JEtLJN0kaEVA1Q


Facebook: https://www.facebook.com/FiveEchelon/


 
Mako Design Links:

Website: https://www.makodesign.com/


YouTube: https://www.youtube.com/MakoInvent


Instagram: https://www.instagram.com/MakoInvent/


LinkedIn: https://www.linkedin.com/company/MakoDesign/


Facebook: https://www.facebook.com/MakoInvent/


Pinterest: https://www.pinterest.com/MakoInvent/


Twitter: https://twitter.com/MakoInvent/


 
Kevin Mako’s Links:

Instagram: https://www.instagram.com/Entrepreneurs/


LinkedIn: https://www.linkedin.com/in/KevMako/


Quora: https://www.quora.com/profile/Kevin-Mako


Facebook: https://www.facebook.com/KevMakoPage/


Twitter: https://twitter.com/KevMako/


 
Thanks for tuning in! See you next time.

Eric is the President of The Five Echelon Group, a full-stack marketing agency.  He is also the host of the Virtual CMO Podcast which educates businesses on how to maximize their marketing and messaging efforts.  With 30 years as a marketing executive, Eric today is going to tell us how inventors, startups, and small manufacturers should market their new product, and how to cut out all potential resistance points along your potential customer’s buying process.
You’ll hear Kevin and Eric talk about:

How to market your new product in the modern world.

How to perfect your product's marketing message.

Best practices for smoothing out the buying process for product purchasers.

And more.


Episode Links
The Product Startup Podcast Links:

Website: https://www.ProductStartup.com/


Instagram: https://www.instagram.com/ProductStartup/


LinkedIn: https://www.linkedin.com/company/ProductStartup/


Facebook Page: https://www.facebook.com/ProductStartup/


Facebook Group: https://www.facebook.com/groups/ProductStartup/


Pinterest: https://www.pinterest.com/ProductStartup/


Twitter: https://twitter.com/ProductStartup


YouTube: https://www.youtube.com/MakoInvent


 
Eric Dickmann / Virtual CMO Podcast / Five Echelon Links:

Company: https://fiveechelon.com/


LinkedIn: https://www.linkedin.com/in/edickmann/


Podcast: https://fiveechelon.com/the-virtual-cmo-podcast/


Twitter: https://twitter.com/FiveEchelon


Instagram: https://www.instagram.com/virtualcmopodcast/


YouTube: https://www.youtube.com/channel/UCi1Sd6Wf5JEtLJN0kaEVA1Q


Facebook: https://www.facebook.com/FiveEchelon/


 
Mako Design Links:

Website: https://www.makodesign.com/


YouTube: https://www.youtube.com/MakoInvent


Instagram: https://www.instagram.com/MakoInvent/


LinkedIn: https://www.linkedin.com/company/MakoDesign/


Facebook: https://www.facebook.com/MakoInvent/


Pinterest: https://www.pinterest.com/MakoInvent/


Twitter: https://twitter.com/MakoInvent/


 
Kevin Mako’s Links:

Instagram: https://www.instagram.com/Entrepreneurs/


LinkedIn: https://www.linkedin.com/in/KevMako/


Quora: https://www.quora.com/profile/Kevin-Mako


Facebook: https://www.facebook.com/KevMakoPage/


Twitter: https://twitter.com/KevMako/


 
Thanks for tuning in! See you next time.

35 min