Reinventing The Market for MYGAs.
Must annuities be sold not bought? Deirdre Woodruff, SVP and Megan Duty, VP of Puritan Life talk about the launch of Canvas Annuity and direct marketing of fixed annuities. So far, their effort shows that this old rule may be broken. In this week’s episode, we talk about simplifying products, reinventing way to connect with consumers, and, of course, building trust in a digital age.