09- Carla Hogg, Co-founder of Gentle Fawn Bold Brands: Technology and Innovation in Apparel eCommerce

Vancouver-based Gentle Fawn has established itself as a leading purveyor of chic, feminine, and yet effortless, clothing for women. A wholesale to eCommerce success story, the brand is celebrating its 18th year in the highly competitive world of apparel retail and fashion. We speak with co-founder Carla Hogg to discover the power of listening, why sustainability is a core part of the company culture, and how they work with retailers and customers to get back on track in a post-COVID world.