26 min
#1 Purpose, brands and Gen Z. Project NEXT
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- Marketing
Brian talks with Max Lenderman, founder of School, a purpose-led strategic and creative consultancy. The two discuss the role of purpose in culture, Colin Kaepernick and Nike, and what millennials and Gen Z expect of brands today.
Brian talks with Max Lenderman, founder of School, a purpose-led strategic and creative consultancy. The two discuss the role of purpose in culture, Colin Kaepernick and Nike, and what millennials and Gen Z expect of brands today.
26 min