37 min
LTM #11 Making a new C-Class – Raziz Rehan and Christian Früh Future Dimensions – what moves the world tomorrow?
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- Technology
The C-Class is a phenomenon. Originating from the “Baby Benz” 40 years ago, it has evolved to Mercedes-Benz’ most successful model of the last decades. In early 2021, the latest generation of the C-Class celebrated its digital world premiere – a special day for both Christian Früh, Chief Engineer C-Class, and Raziz Rehan, CEO of the YouTube car show “Remove Before Race”.
For the latest episode of “Let’s Talk Mercedes” – the Mercedes-Benz podcast – our host Yasmine Blair invited them both to share their personal takes on the C-Class and gets to the bottom of what it takes to reimagine and develop a fresh iteration of an iconic series.
Visit us on Mercedes me Media: http://media.mercedes-benz.com/letstalkmercedes
The C-Class is a phenomenon. Originating from the “Baby Benz” 40 years ago, it has evolved to Mercedes-Benz’ most successful model of the last decades. In early 2021, the latest generation of the C-Class celebrated its digital world premiere – a special day for both Christian Früh, Chief Engineer C-Class, and Raziz Rehan, CEO of the YouTube car show “Remove Before Race”.
For the latest episode of “Let’s Talk Mercedes” – the Mercedes-Benz podcast – our host Yasmine Blair invited them both to share their personal takes on the C-Class and gets to the bottom of what it takes to reimagine and develop a fresh iteration of an iconic series.
Visit us on Mercedes me Media: http://media.mercedes-benz.com/letstalkmercedes
37 min