#124 - DAVID & DANIIL LIBERMAN POD OF JAKE

David and Daniil are brothers, serial entrepreneurs, and investors. After selling their augmented reality startup Kernal AR to Snap, the brothers created a holding company, LibermansCo, to incubate their current endeavors: Product Science and Humanism. Humanism allows people to invest in people. Follow them on Twitter @DaLiberman.

[0:00] - How the Libermans’ upbringing in the Soviet Union prepared them for their entrepreneurial endeavors

[6:10] - The Libermans’ experience selling a startup to Snapchat and their subsequent role in improving the company’s performance

[11:21] - Creating LibermansCo as a holding company for future Liberman startup endeavors

[22:10] - How the idea for LibermansCo created a framework for investing in individual founders rather than direct businesses (Humanism.is)

[26:52] - Comparing the Humanism model and economics to the traditional venture capital system

[48:02] - Determining what should be included as an eligible asset under the Humanism model

[52:38] - How the Libermans iterated upon previous attempts to invest in individuals

[58:17] - Considerations around setting floors and ceilings for payouts under the Humanism model

[1:10:26] - The drive to take LibermansCo public and show the legitimacy of the Humanism model

[1:14:08] - Radical transparency and why the brothers share one life together

[1:18:51] - The desire to create Humanism as a way to provide future generations with access to wealth

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