6 min
13 - Joe Marchese (General and Build Partner, Human Ventures) on the Attention Economy egta's Expert Series
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- Marketing
Why do we need to consider attention? How should brands make use of attention, the world's most valuable resource? How has attention research evolved - and what is next?
These are just some of the topics touched upon in this edition of egta's Expert Series where we proudly welcomed Joe Marchese (General and Build Partner, Human Ventures) to the virtual stage.
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Send in a voice message: https://anchor.fm/egta/message
Why do we need to consider attention? How should brands make use of attention, the world's most valuable resource? How has attention research evolved - and what is next?
These are just some of the topics touched upon in this edition of egta's Expert Series where we proudly welcomed Joe Marchese (General and Build Partner, Human Ventures) to the virtual stage.
---
Send in a voice message: https://anchor.fm/egta/message
6 min