14 min

132 Who Are You‪?‬ Property Solopreneur with Rachael Troughton

    • Investing

Marketing is something we've all got to do. Although it sounds like a big commercial word, basically, marketing is just letting other people know who you are and what you do. 
As simple as it seems, it can cause some people to hit the wall and feel stuck, because to market themselves, they've got to feel happy with their identity. The identity they feel in property may not be congruent with what they feel they want the world to see. Is that you?
In this quick episode, I’m sharing my take on the challenges on marketing as a property solopreneur, how to overcome insecurity, be authentic on social media, and step into the shoes you’re comfortable in.
 
What Is Covered: 
-Why insecurity in one’s property identity is much more common than you think
-Two camps of property investors
-How to be authentic and recognizable on social media
-How to remain professional without fitting into categories or being pushed into a label
-How you can embrace multiple property roles

So don't let the small stuff stop you from doing the big stuff. Step into the property shoes that you're going to feel comfortable in. Trust me, it’s all just a mindset shift.

Resources:
-Download my Property Business Checklist - The key building blocks for a sound and successful business
-Book a 30-minute discovery call with me - the first step to finding the right way to help you succeed in property
-Check out my Website
-Let's connect! Send me a VoiceMail
-Connect with me on LinkedIn
-Find me on Instagram

Marketing is something we've all got to do. Although it sounds like a big commercial word, basically, marketing is just letting other people know who you are and what you do. 
As simple as it seems, it can cause some people to hit the wall and feel stuck, because to market themselves, they've got to feel happy with their identity. The identity they feel in property may not be congruent with what they feel they want the world to see. Is that you?
In this quick episode, I’m sharing my take on the challenges on marketing as a property solopreneur, how to overcome insecurity, be authentic on social media, and step into the shoes you’re comfortable in.
 
What Is Covered: 
-Why insecurity in one’s property identity is much more common than you think
-Two camps of property investors
-How to be authentic and recognizable on social media
-How to remain professional without fitting into categories or being pushed into a label
-How you can embrace multiple property roles

So don't let the small stuff stop you from doing the big stuff. Step into the property shoes that you're going to feel comfortable in. Trust me, it’s all just a mindset shift.

Resources:
-Download my Property Business Checklist - The key building blocks for a sound and successful business
-Book a 30-minute discovery call with me - the first step to finding the right way to help you succeed in property
-Check out my Website
-Let's connect! Send me a VoiceMail
-Connect with me on LinkedIn
-Find me on Instagram

14 min