18 - Interview with Max Perez of xSuit Bold Brands: Technology and Innovation in Apparel eCommerce

Digitally-native suiting brand xSuit is transforming suiting with innovative fabric technology that requires less cleaning, while also taking the prize for being probably the most comfortable formal work attire on the market. Discover how Max Perez, founder of xSuit, designed and developed the suit while leveraging both his family’s roots in apparel manufacturing, his own background as a fashion designer, and cutting-edge nanotechnology.  In the process, creating an innovative men’s suit that transforms how we think of formal clothing, functionality and comfort.