A customer advocacy program can benefit you and your happy customers alike. Delighting your already delighted customers even further generates a perpetual cycle of advocacy for your brand. Cindy Seto, Customer Advocacy Manager at Five9, outlines the reasons why you should develop a customer advocacy program. In this episode, we cover: The role of customer advocacy Ways to share customer success Benefits of being a customer advocate for a vendor To hear this episode and more like it, subscribe to That’s Genius! on Apple Podcasts, Stitcher, or tune in on our website.