20 min
22 - Interview with Abby Sugar of Play Out Apparel Bold Brands: Technology and Innovation in Apparel eCommerce
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- Entrepreneurship
Play Out Apparel is a gender, race, age, sexuality, size, and ability-inclusive brand launched in 2018. Starting with gender-inclusive underwear and streetwear with sizing from XS to 5X, the brand is also developing its own gender-equal swim category to launch this year. Bold Brands speaks with its CEO and co-founder, Abby Sugar, on what it takes to build a truly inclusive brand, how the company embodies its values throughout the manufacturing and marketing process, and what making it to the Forbes 2021 Next 1000 list means for them.
Play Out Apparel is a gender, race, age, sexuality, size, and ability-inclusive brand launched in 2018. Starting with gender-inclusive underwear and streetwear with sizing from XS to 5X, the brand is also developing its own gender-equal swim category to launch this year. Bold Brands speaks with its CEO and co-founder, Abby Sugar, on what it takes to build a truly inclusive brand, how the company embodies its values throughout the manufacturing and marketing process, and what making it to the Forbes 2021 Next 1000 list means for them.
20 min