#22: Margaret Coons, Founder and CEO of Nuts for Cheese: Building a Sustainable, Inclusive Business while Maintaining Personal Wellness Actualize

In this episode of Actualize, Rob catches up with Margaret, the founder of Nuts for Cheese. They discuss Margaret's journey from starting at a farmer's market to becoming a manufacturer of dairy-free and organic cashew-based products. Margaret shares about her flagship line of cashew-based cheese wedges, cream cheese spreads, and the recently launched Nuts for Butter. Tune in for an insightful conversation about Margaret's business and the growth of Nuts for Cheese.

"The more folks can lead by example, be brave, and put themselves out there, the better." - Margaret Coons @NutsforCheese 

[00:02:09] Becoming a vegetarian.

[00:03:37] Eating less meat and animal products.

[00:09:24] Challenges of scaling a business.

[00:10:31] Hunger for growth.

[00:14:07] Hiring and relinquishing responsibility.

[00:17:58] Perfectionism and finding balance.

[00:21:02] A rare mentorship experience.

[00:24:06] A giant marketing war.

[00:28:00] Inclusivity and prejudice.

[00:31:17] Supporting employees with challenges.

[00:36:17] Wellness routine.

[00:39:07] Pursuit of feeling better.

[00:43:23] Coaching vs. therapy distinction.

[00:46:29] Innovation and new product launch.



Follow Margaret:https://www.linkedin.com/in/margaretcoons/https://www.instagram.com/margaretecoons/



Follow Nuts for Cheese:

https://www.linkedin.com/company/nutsforcheese/, https://www.instagram.com/nutsforcheese/

www.nutsforcheese.com