140 episodes

Your designs are beautiful, but you’re struggling with the business of your interior design business. Join successful interior design business owner, Michelle Lynne, of ML Interiors Group each Monday morning as she shares the processes she has found useful in growing her own 7-figure design firm, interviews industry related guests, and brings her own team of designers on for lively conversations. If you aren’t happy with the performance of your interior design business, are tired of trading your time for money, and know you were made for more, this show is for you.

Designed for the Creative Mind Michelle Lynne

    • Arts
    • 4.7 • 46 Ratings

Your designs are beautiful, but you’re struggling with the business of your interior design business. Join successful interior design business owner, Michelle Lynne, of ML Interiors Group each Monday morning as she shares the processes she has found useful in growing her own 7-figure design firm, interviews industry related guests, and brings her own team of designers on for lively conversations. If you aren’t happy with the performance of your interior design business, are tired of trading your time for money, and know you were made for more, this show is for you.

    140. Using 3D Renders to Close More Projects and Increase Profits with Fernando Duque

    140. Using 3D Renders to Close More Projects and Increase Profits with Fernando Duque

     

    Welcome to another episode of "Design for the Creative Mind" with your host, Michelle Lynne,  Today, we've got a jam-packed episode with not one, not two, but three amazing guests joining us. Let's give a warm welcome to Monica and Fabian Rivas from Enliven Interiors, based out of vibrant Las Vegas, Nevada. These two have been making waves in the design world, being featured in top publications like AD, Apartment Therapy, and Homes and Gardens. And that's just scratching the surface of their incredible journey. We're also thrilled to have Fernando Duque, the co-founder and CEO of Duke Renders, with us today. Fernando is a marketing genius, and you might have seen him at various conferences and events spreading his knowledge.

     

    Monica and Fabian's journey is a testament to passion and dedication. With Monica's background in interior design and Fabian's expertise in business and marketing, they make a dynamic duo. Their journey began in school, where they crossed paths while pursuing their respective passions. Fast forward to today, and they've built a thriving business together, combining their skills to create stunning spaces.

    But how did they connect with Fernando? Well, it all started with a podcast. Fabian came across Fernando's work and was immediately drawn to his innovative marketing strategies. They hit it off and realized they shared a vision for their businesses. Soon enough, they joined forces, and the rest is history.

    What makes Monica and Fabian's partnership unique is their ability to complement each other's strengths. While Monica thrives in the creative realm, Fabian brings his business acumen to the table. Together, they've created a winning formula that fuels their success.

    And let's not forget about the importance of renderings in their projects. With Monica's background in architectural gaming and their focus on hospitality and commercial spaces, renderings are a crucial part of their process. That's where Fernando and his team come in. Their collaboration has elevated the quality of their projects, providing clients with stunning visuals that bring their visions to life.

    But what about residential projects? While renderings are a staple for their hospitality and commercial work, they're gradually incorporating them into their residential projects as well. With Monica's talent for hand sketches, they've found a perfect balance between traditional and digital techniques.

    One of the keys to Monica and Fabian's success is their commitment to excellence. They've built their reputation on delivering top-notch service, and their clients have taken notice. With a focus on word-of-mouth referrals, they've organically grown their business and established themselves as industry leaders.

    At the heart of it all is their passion for creating meaningful experiences for their clients. Whether it's designing a luxury hotel or transforming a family home, Monica and Fabian pour their hearts into every project, ensuring that each space reflects the unique vision of their clients.

    And let's not forget about the importance of teamwork. With Lillian rounding out their team, they've created a supportive environment where creativity thrives. Lillian brings her own expertise to the table, contributing to their collective success.

     Monica, Fabian, and Fernando are a force to be reckoned with in the design world. Their passion, talent, and dedication shine through in everything they do, and we can't wait to see what the future holds for them.

     

    Fernando is the co-founder of Duke Renders, your go-to for stunning 3D visualizations.    Duke Renders specializes in 100% photorealistic 3D rendering services, offering "do it for you" solutions perfect for interior designers seeking realistic and efficient visualizations.    They handle the entire rendering process, from concept to completion, reducing back and forth with clients, ensuring faster turnarounds, and guaranteeing you, your client and your contractors ar

    • 53 min
    139. Social Media vs Google: Which One Do You Choose?

    139. Social Media vs Google: Which One Do You Choose?

    Welcome back to the podcast,  I'd like to introduce you to Daniela Furtado today. She helms a digital marketing agency in Toronto. Her team uses search engines to help businesses quintuple their website traffic and triple their sales inquiries.

    The agency specializes in the design and build industry. So, she's definitely on the right podcast. Outside of the agency, Daniela also teaches courses and she writes about marketing. Daniela takes the best of what she's learned over the years and passes on the most meaningful parts through her team, clients, and students.

    So, whether it's in a meeting room, a classroom, or on a stage, Daniela is on a mission to make search engine marketing less boring, less technical, and mysterious, and instead, give it simplicity, creativity, and humor.

    In this episode we dive into what exactly it means to have a search marketing strategy for your business. what things you can do now getting started creating a strategic marketing plan, and what it looks like to work with an agency to help you with your search engine marketing. We also touch on how to know which marketing platform is right for your business, and if social media is actually where your BUYERS are. 

     

    Daniela Furtado is a consultant, speaker and writer on how to make businesses easy to find online. She runs the agency, Findable Digital Marketing. Connect with her here https://www.findabledigitalmarketing.com/

     

    Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery  

    Text UPDATES to 855-784-8299 for business tips, encouragement, and all our DFCM updates.

    SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business.

    Stay in touch with Michelle

    Instagram: https://www.instagram.com/designedforthecreativemind/ 

    Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad 

    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide

    Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    A Podcast Launch Bestie production

    • 51 min
    138. It's Time to Think About Hiring a PR Agency with Allyson Conklin

    138. It's Time to Think About Hiring a PR Agency with Allyson Conklin

    Welcome back to another episode of Designed For The Creative Mind, today we have special guest Allyson Conklin, founder and principal of ACPR, a boutique public relations agency catering to interior designers.

     

    Allyson shares her journey from a corporate PR career to founding ACPR, highlighting the pivotal moment when an interior designer's offer sparked the idea. Despite initial doubts, she embraced entrepreneurship and built a successful agency serving interior designers nationwide.

     

    We discuss the role of PR in building brand awareness for interior designers, debunking misconceptions about its ability to directly bring in new clients. Instead, PR focuses on attracting audiences through media exposure, providing social proof and credibility crucial for brand positioning.

     

    We also talk about when its the right time time in your business to look for a PR agency, what you can expect to spend, and what to look for in finding the right fit for you.

     

    More about Allyson: 

    Allyson Conklin is the founder of Allyson Conklin Public Relations (ACPR), a boutique PR agency for beauty, home, and lifestyle brands. A 2005 graduate of Colorado State University, she started her career in New York City working in publishing for W magazine before transitioning to PR. Allyson held PR roles at Shiseido, Cle de Peau Beaute, Zirh, and Talisker, prior to opening the doors to her eponymous company in 2010. For the last 13 years, Allyson and her team have worked with founders across the U.S. to help them grow their brands by expanding their awareness through earned media. She resides in Atlanta, Georgia with her husband, Michael, and their three dogs. https://allysonconklinpr.com

     

    Podcast Website and Resources:

    Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery  

    Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.

     

    SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business.



    Stay in touch with Michelle

    Instagram: https://www.instagram.com/designedforthecreativemind/ 

    Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad 

    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide

     

    Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

     

    A Podcast Launch Bestie production

    • 42 min
    137. Incorporating Custom Furniture Into Your Design Build

    137. Incorporating Custom Furniture Into Your Design Build

    Today's guest is Josh Marten, the owner and head designer of Stahl Timber in the Dallas, Fort Worth area.  Josh shares his experiences, background, and insights on how designers can benefit from custom furniture in their designs.

    Stahl Timber specializes in crafting custom furniture from substantial materials like hardwoods and metals. The company's name,  is Norwegian for steel and wood, reflecting Josh's heritage and his wife's Norwegian background.  Stahl Timber's furniture ranges from large tables to unique, custom pieces tailored to clients' needs and preferences. Collaboration with interior designers, builders, and architects is integral to their process, ensuring the realization of clients' visions.

    Josh shares his journey, revealing his early passion for building and creating, despite initially struggling with traditional art forms. His interest in furniture design intensified in his late teens and twenties, leading him to experiment with welding and crafting furniture pieces. Following a career shift prompted by a corporate layoff, Josh and his wife founded Stahl Timber 12 years ago, embarking on their entrepreneurial journey.

     

    Podcast Website and Resources:

    Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery  

    Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.

     

    SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business.



    Stay in touch with Michelle

    Instagram: https://www.instagram.com/designedforthecreativemind/ 

    Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad 

    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide

     

    Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

     

    A Podcast Launch Bestie production

     
     

    • 44 min
    136. March Madness - Remembering Our Word of the Year

    136. March Madness - Remembering Our Word of the Year

    Hello, everyone! In this solo episode of Designed for the Creative Mind, I delve into the concept of having a "word of the year" and how it can guide and influence your personal and professional life.

     

    I started contemplating my word of the year during the fourth quarter and honed in on it around Thanksgiving. Initially, I considered words like "mindful," "clarity," and "wisdom," but none felt quite right. I wanted a word that resonated with me on a deeper level, something that could act as a beacon for decision-making and personal growth.

     

    After much reflection, I landed on the word "align." This word encapsulates my desire to make choices that resonate with how I want to feel and the direction I want my life and business to take. It's about ensuring that my actions are in harmony with my goals, beliefs, and desired feelings.

     

    A recent personal example of putting this word into action was the decision to sell our house. Despite its uniqueness and the memories we've created there, the idea of selling felt aligned with my desire for a simpler, less burdensome living situation.

     

    I encourage you to find your own word of the year, no matter what time of year it is. It's a powerful tool that can provide clarity and direction. And remember, it's okay to change your word if it no longer serves you.

     

    I'd love to hear your word of the year, so feel free to drop me a DM on Instagram at @designedforthecreativemind And if you enjoyed this episode, please consider leaving a review and joining our Facebook group, the Interior Designers Business Launchpad, for more business advice.

     

    Until next time, keep striving for alignment in all that you do. Love ya. Mean it.



    Podcast Website and Resources:

    Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery  

    Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.

     

    SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business.



    Stay in touch with Michelle

    Instagram: https://www.instagram.com/designedforthecreativemind/ 

    Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad 

    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide

     

    Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

     

    A Podcast Launch Bestie production

    • 19 min
    135. How to Become a Better Leader and Storyteller for Your Design Business

    135. How to Become a Better Leader and Storyteller for Your Design Business

    Welcome back to another episode of Design for the Creative Mind, where we dive into the essentials of running a purposeful and passionate interior design business. I'm your host, Michelle Lin, and today we had the pleasure of speaking with the incredible Jude Charles, a master storyteller and documentary producer for entrepreneurs.

     

    Jude has spent over 18 years crafting compelling narratives for clients like Google and Steve Harvey, and he's here to share his wisdom on the transformative power of storytelling in business. He's also the author of "Dramatic Demonstration," a guide that teaches entrepreneurs how to uncover and leverage their unique stories to grow their businesses.

     

    In our conversation, Jude opened up about the importance of taking intentional breaks for personal reflection and growth. He shared his practice of taking two months off each year since 2013, which has allowed him to avoid burnout and maintain his creativity and passion for his work. Jude emphasized the clarity and insights that come from these periods of rest, which have led to the development of new offerings and a deeper understanding of what truly works in his business.

     

    Jude also discussed the significance of vulnerability and authenticity in connecting with your audience. He believes that while every design is different, the process and the person behind the work should shine through. By sharing personal stories and the lessons learned from them, designers can differentiate themselves in a saturated market and attract clients who resonate with their unique perspective.

     

    We delved into the practical aspects of storytelling, with Jude explaining how to identify the right stories to share and the importance of tying them back to your business values and mission. He also provided insights on how to balance personal sharing with professional boundaries, ensuring that your stories are relevant and impactful without oversharing.

     

    Jude's message is clear: your stories are your superpower. They are what set you apart and make you memorable in the eyes of your clients. By embracing your experiences and sharing them with courage, you can create a deeper connection with your audience and drive your business forward.

     

    So, if you're ready to harness the power of storytelling in your interior design business, make sure to follow Jude and check out his book for a roadmap to success. And remember, it's not just about the work you do; it's about who you are and the stories you tell.

     

    Until next time, keep designing with purpose, efficiency, and passion.

     

    Podcast Website and Resources:

    Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery  

    Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.

     

    SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business.



    Stay in touch with Michelle

    Instagram: https://www.instagram.com/designedforthecreativemind/ 

    Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad 

    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide

     

    Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

     

    A Podcast Launch Bestie production

    • 1 hr

Customer Reviews

4.7 out of 5
46 Ratings

46 Ratings

mrs_hawkins ,

Always just what I need!

I got the honor to hear Michelle during Design Week and became obsessed! She’s exactly what I needed to be encouraged and grow in my business. Every time I listen to a podcast, she seems to validate my thinking! I am so thankful that Michelle is sharing her gift to help other designers like myself thrive!

bekahconant ,

Real, valuable advise and fun to listen to!

I have been a listener of DFTCM for over a year now and always enjoy listening to Michelle’s business advise for running a design business. She’s real, authentic and enjoyable to listen to! I highly recommend this podcast! Perfect for the drive to/from a site visit. 😉

Wingnut4772 ,

Michelle is the Real Deal!

Genuine and down to Earth - just like I like my interior design business podcast hosts. Entertaining AND educational? Yes, please! - Darla Powell, Designed by Wingnut Social

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