#25: Paris Wallace - CEO, Co-Founder NCL (National Cycling League) | Sports leagues of the future | Athletes as owners | Aligning values in companies | Why now is the time to build in sports

With sports leagues changing and athletes embracing ownership, Paris Wallace saw the perfect opportunity to create the National Cycling League (NCL).

Prior to creating the NCL, Paris Wallace founded and sold two companies:

• Ovia Health (Labcorp)
• Good Start Genetics (Invitae)

The National Cycling League (NCL) is the first majority-minority and female professional sports league.

The NCL is aiming to build the professional sports league of the future – one that embraces technology, diverse ownership, gender equity, sustainability, and community investment.

Chapters:

(01:20) Founding and exiting two companies

(05:40) Why is now the time to build in sports

(08:05) Starting a league compared to a company

(10:20) Individual sports vs team sports

(12:15) Athlete investors in the NCL

(16:25) Generating eyeballs in a new league

(22:00) Building fandom and recruiting athletes

(24:10) Future of the NCL and sports

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Paris Wallace links:

Twitter: https://twitter.com/paris_wallace

LinkedIn: https://www.linkedin.com/in/pariswallace/

Website: https://nclracing.com/

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Andrew Petcash links:

🏠 Website: https://profluence.com

✉️ Newsletter: https://www.petcashpost.com

🎙 Podcast: https://anchor.fm/andrewpetcash

🐣 Twitter: https://twitter.com/andrewpetcash

🕺 TikTok: https://www.tiktok.com/@andrewpetcash

📸 Instagram: https://instagram.com/andrewpetcash

💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/

🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/

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Thanks for listening!