Building With Buyers: Startup Marketing and Growth Fueled By Customers
  • 9월 17일
  • 시즌 5, 에피소드 254
  • 44분

254 - How To Create A State Of The X Report (Should You?)

Building With Buyers: Startup Marketing and Growth Fueled By Customers

Lately, I’ve been intrigued by “State of The” reports. Many of them are examples of what good content looks like. Tommy Walker created his State of (Dis)Content report so naturally I wanted to learn exactly how he did it.

Tommy is founder at The Content Studio. The Content Studio is a content marketing consultancy focused on creating, developing, and improving content programs for growth-stage B2B startups and enterprises.

Here’s what we cover:

  • What's your approach to creating really good content;

    The problem with good enough content;

    The problem with perfectionism;

    Walk me through the steps you took to create The State Of (Dis)Content;

    How does this report tie directly into the sales process.

    • Tommy on LinkedIn: linkedin.com/in/tommyismyname

    The Content Studio: www.thecontentstudio.com

    The State Of (Dis)Content: ⁠www.thecontentstudio.com/the-state-of-discontent

    For more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you're into, and don't forget to leave a review if you're lovin' the show.

    Music by my talented daughter.

    Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com⁠⁠

    One Insight newsletter: Subscribe

    에피소드 웹페이지

    정보