45 min

27: From intern to Queen w/ Marketing Director Alejandra Slatapolsky Gathering The Kings

    • Entrepreneurship

Summary
On this episode of Gathering the Kings Podcast, Chaz Wolfe is joined by Alejandra Slatapolsky, a Queen in marketing. Alejandra is an influential voice in giving direction to her clients and improving efficiency. She came from a family of entrepreneurs in Argentina, moved to the US, and worked her way up from intern to marketing director.
After years of working for others, she took the leap to pursuing her options as a business owner. Alejandra took leadership to heart when structuring her business. Authentic feedback, investing in yourself and your team, and harnessing passion are all essential to reaching goals. Listen now to learn more from Alejandra's methods and achieve your own entrepreneurial success.
Episode Breakdown:
[1:20] Intro to Alejandra and what motivates her to be a queen in business
[6:20] Alejandra's gives and inside look into her business process.
[8:30] Background into how she started in business and moved from Argentina to the US.
[13:50] The role of leadership in building and hiring a seven-figure team.
[21:26] The importance of saying no and standing on your own two feet.
[25:01] Why it’s important to encourage your team to be individuals.
[29:10] The processes around Alejandra's business that wins.
[34:04] The importance of flexibility.
[36:00] Speed round including metrics, recommendations, and key takeaways.


Book Recommendations:
Start With Why by Simon Sinek (https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447 (Link))
Atlas of the Heart by Brene Brown (https://www.amazon.com/Atlas-Heart-Meaningful-Connection-Experience/dp/B0979HG8R3/ref=sr_1_1?crid=1X8P9043G8TTZandkeywords=Atlas+of+the+Heartandqid=1656480868ands=booksandsprefix=atlas+of+the+heart+%2Cstripbooks%2C74andsr=1-1 (Link))



Socials:


LinkedIn: https://www.linkedin.com/in/alejandraslatapolsky/ (linkedin.com/in/alejandraslatapolsky/)
Website: https://slata.co/aboutslata/ (Slata.co)


Quotes:


(12:48) “I was like-- let me keep doing what I'm doing.” -Alejandra Slatapolsky


(12:55) “I spent too many years doing the work myself, so I started thinking I needed to spend more on software, structuring the business, and all the things I was doing too much myself.” -Alejandra Slatapolsky


(23:15) “Learn this phrase: look the other way. You look over there and see it's not exactly how you'd do it, and you just… look the other way and pretend you didn't see it. And that's not the same as producing a lesser product. It's letting that person just be them.” -Alejandra Slatapolsky


(34:59) “You have to change your mindset on how you provide a service in terms of deliverables.” -Alejandra Slatapolsky


(35:10) “It's not about hours or anything else. And our clients know that from our proposals and workflow, it's about deliverables.” -Alejandra Slatapolsky

Summary
On this episode of Gathering the Kings Podcast, Chaz Wolfe is joined by Alejandra Slatapolsky, a Queen in marketing. Alejandra is an influential voice in giving direction to her clients and improving efficiency. She came from a family of entrepreneurs in Argentina, moved to the US, and worked her way up from intern to marketing director.
After years of working for others, she took the leap to pursuing her options as a business owner. Alejandra took leadership to heart when structuring her business. Authentic feedback, investing in yourself and your team, and harnessing passion are all essential to reaching goals. Listen now to learn more from Alejandra's methods and achieve your own entrepreneurial success.
Episode Breakdown:
[1:20] Intro to Alejandra and what motivates her to be a queen in business
[6:20] Alejandra's gives and inside look into her business process.
[8:30] Background into how she started in business and moved from Argentina to the US.
[13:50] The role of leadership in building and hiring a seven-figure team.
[21:26] The importance of saying no and standing on your own two feet.
[25:01] Why it’s important to encourage your team to be individuals.
[29:10] The processes around Alejandra's business that wins.
[34:04] The importance of flexibility.
[36:00] Speed round including metrics, recommendations, and key takeaways.


Book Recommendations:
Start With Why by Simon Sinek (https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447 (Link))
Atlas of the Heart by Brene Brown (https://www.amazon.com/Atlas-Heart-Meaningful-Connection-Experience/dp/B0979HG8R3/ref=sr_1_1?crid=1X8P9043G8TTZandkeywords=Atlas+of+the+Heartandqid=1656480868ands=booksandsprefix=atlas+of+the+heart+%2Cstripbooks%2C74andsr=1-1 (Link))



Socials:


LinkedIn: https://www.linkedin.com/in/alejandraslatapolsky/ (linkedin.com/in/alejandraslatapolsky/)
Website: https://slata.co/aboutslata/ (Slata.co)


Quotes:


(12:48) “I was like-- let me keep doing what I'm doing.” -Alejandra Slatapolsky


(12:55) “I spent too many years doing the work myself, so I started thinking I needed to spend more on software, structuring the business, and all the things I was doing too much myself.” -Alejandra Slatapolsky


(23:15) “Learn this phrase: look the other way. You look over there and see it's not exactly how you'd do it, and you just… look the other way and pretend you didn't see it. And that's not the same as producing a lesser product. It's letting that person just be them.” -Alejandra Slatapolsky


(34:59) “You have to change your mindset on how you provide a service in terms of deliverables.” -Alejandra Slatapolsky


(35:10) “It's not about hours or anything else. And our clients know that from our proposals and workflow, it's about deliverables.” -Alejandra Slatapolsky

45 min