151 episodes

Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns

2Bobs - with David C. Baker and Blair Enns David C. Baker and Blair Enns

    • Business
    • 4.9 • 215 Ratings

Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns

    Maintaining the Expert Position...After the Sale

    Maintaining the Expert Position...After the Sale

    Without turning everything into a power play, David provides seven sources of leverage that can help agencies maintain the leadership role in client engagements long term.
     
    Read the epiosde notes and transcript at http://2bobs.com/podcast/maintaining-the-expert-position-after-the-sale

    • 32 min
    When Your Engagement Level Drops

    When Your Engagement Level Drops

    David has 16 things for principals to try when they feel the need to do something different from running their firm.
     
    Links
    Play the Game of Constraints


    Read the epsisode notes and transcript at http://2bobs.com/podcast/when-your-engagement-level-drops

    • 33 min
    The Marketing Procurement Problem

    The Marketing Procurement Problem

    Blair talks about his new podcast with Leah Power, 20% - The Marketing Procurement Podcast, in which they are speaking with marketing, procurement, and agency professionals about how to "procure" creativity without killing it.
    Read the episode notes and transcript at http://2bobs.com/podcast/the-marketing-procurement-problem

    • 32 min
    The Agency Gatekeeper

    The Agency Gatekeeper

    Blair recommends five things firms need to be effective at qualifying new business opportunities in order to prevent the over-allocation of resources against early-stage buyers.
     
    Links
    Slapping Down Your Childlike Glee
    Mastering the Value Conversation
    Models Everywhere
    Critical Questions Your New Business Person Should Be Able to Answer
    How and When to Talk About Your Firm
     
    Read the episode notes and transcript at http://2bobs.com/podcast/the-agency-gatekeeper

    • 31 min
    Prostitutes and Scope Creep

    Prostitutes and Scope Creep

    David thinks creative firms can learn something from sex workers about how to run their business.
    Read the transcript and episode notes at http://2bobs.com/podcast/prostitutes-and-scope-creep

    • 30 min
    How Would You Prepare for a Downturn?

    How Would You Prepare for a Downturn?

    David is not an economist so he doesn’t have any idea if an economic downturn is imminent, but the signs aren’t great. If you decide that a downturn is around the corner, what would you do right now?
    Read the transcript and episode notes at http://2bobs.com/podcast/how-would-you-prepare-for-a-downturn

    • 28 min

Customer Reviews

4.9 out of 5
215 Ratings

215 Ratings

ehdgdhdgdjdhjed ,

Bless these Bobs!

First there was Tom and Jerry, Lennon and McCartney, Burt and Ernie, R2D2 and C3-PO and then Blair and David! I’ve learned so much from their great content, that has helped my business. It’s a great listen, humor and a real candidness I really appreciated. Two great professionals genuinely out to help others. They write great books too! A great listen.

Jnashreal ,

One of the Best Podcast for Agency Partners & Professionals

David & Blair kill it with their knowledge bombs they drop.

With exception of the April Fools episode, I take some type of notes from every episode.

They keep it fresh and fun, and I love their approach to new business and client management.

Jay Bones ,

Gold

This podcast is super valuable as a creative agency professional.

Also…still laughing at episode 132.

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