1 hr 52 min
#3 Ynzo Van Zanten - Disrupting The Chocolate Industry With A Clear Purpose The 4ChangeMakers Show
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- Entrepreneurship
"Make sure that what you do is authentic, that what you do adds something to the society and the people around you. Is not about you as a brand, is about them as a movement, help them become the better version of themselves."
– Ynzo Van Zanten
In the 3rd episode of this first season Fernando interviewed Ynzo Van Zanten, the Choco Evangelist of Tony's Chocolonely, the leading chocolate producer in the Netherlands.
Their mission is to lead the way for the entire industry to produce chocolate 100% slave free. In this conversation Ynzo shares key insights on how to build a fair value chain, how to develop a close relationship with suppliers, and how to market a product without (0€) paid advertising.
He shares the story of how Tony's Chocolonely started, their growth, marketing and sales strategies, the amazing culture of the company and much more.
"Make sure that what you do is authentic, that what you do adds something to the society and the people around you. Is not about you as a brand, is about them as a movement, help them become the better version of themselves."
– Ynzo Van Zanten
In the 3rd episode of this first season Fernando interviewed Ynzo Van Zanten, the Choco Evangelist of Tony's Chocolonely, the leading chocolate producer in the Netherlands.
Their mission is to lead the way for the entire industry to produce chocolate 100% slave free. In this conversation Ynzo shares key insights on how to build a fair value chain, how to develop a close relationship with suppliers, and how to market a product without (0€) paid advertising.
He shares the story of how Tony's Chocolonely started, their growth, marketing and sales strategies, the amazing culture of the company and much more.
1 hr 52 min