7 episodes

As marketers, we get bombarded with thousands of articles, videos, posts, and podcasts about how people made their grand success, but what they don't share is the process they went through to deliver such success, and that's just not cool. So Mostafa from FIgPii and Simba from Invesp decided that they want to voice their frustrations, their wins and how they did it, and their losses and what do they think caused it. If you're struggling like we're, and want to feel at home, join us while we rant and ravage about daily marketing tasks compressed into a 30-minute episode

30 Minutes of Marketing Mostafa Daoud

    • Business

As marketers, we get bombarded with thousands of articles, videos, posts, and podcasts about how people made their grand success, but what they don't share is the process they went through to deliver such success, and that's just not cool. So Mostafa from FIgPii and Simba from Invesp decided that they want to voice their frustrations, their wins and how they did it, and their losses and what do they think caused it. If you're struggling like we're, and want to feel at home, join us while we rant and ravage about daily marketing tasks compressed into a 30-minute episode

    Episode 6: Stress Is Killing Us [1 hour Episode]

    Episode 6: Stress Is Killing Us [1 hour Episode]

    In this episode, we decided to go beyond our 30 minutes of talking because we usually use zoom to kick us after 40 minutes haha.



    It didn't and we lost track of time and decided that cutting this episode won't really cut it, so what about releasing it and seeing how it goes.

    • 52 min
    Episode 5: Interviewing Reza [Special Guest Episode]

    Episode 5: Interviewing Reza [Special Guest Episode]

    In this episode, Reza joins us in our weekly talks sharing some information about FigPii as its Product Owner and all of the challenges that faced him, and how he joined FIgPii in the first place going from just serving tea to becoming one of the youngest product owners to work as a SaaS company! 

    • 34 min
    Episode 4: Interviewing Khalid [Special Guest Episode]

    Episode 4: Interviewing Khalid [Special Guest Episode]

    In this episode, Khalid joins us in our weekly talks sharing some information about FigPii, Invesp, and all of the challenges that faced him and Ayat when managing and co-managing a SaaS company and one of the top successful CRO agencies of all time! 

    • 36 min
    Episode 3: Taking On New Challenges

    Episode 3: Taking On New Challenges

    In this episode I and Simba talk about our podcast, what's our plan for it then we move to talk about what are our thoughts about what OKRs will be the most challenging and how do we plan on overcoming them! 

    • 33 min
    Episode 2: Next Quarter's OKRs

    Episode 2: Next Quarter's OKRs

    In this episode, I and Simba talk about our Q4 OKRs and how are we planning on tackling such big projects with limited resources and how can we find innovative ways to reach our goals without getting burned out.



    Basically, this is the overall goals that we'll be sharing how did we get to them or failed them in the next like 12 episode haha, so buckle up and enjoy 

    • 41 min
    Episode 1: How It All Started

    Episode 1: How It All Started

    In this episode, Simba and I talk about our last quarter's OKRs and what we think about them.



    Timestamps: 

    1:11 Rating ourselves as marketers

    4:40 Content challenges 

    11:16 Trello and OKRs

    12:30 Publish 12 Articles on Invesp

    13:55 Building 200 backlinks 

    15:50 Facebook ads

    17:22 Fixing on-page SEO

    18:30 Updating old articles 

    20:58 Publish 12 blogs on FigPii

    21:40 Host 3 webinars 

    23:34 Guest Blogging 

    24:40 Launch personal podcast

    26:19 Podcast related OKRs

    28:14: What to do when a project isn't working 

    29:00 Launching 30 Minutes of Marketing

    29:55 What did we learn from this quarter?

    • 36 min

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