How would you get people to adopt a greyhound?
Cait Dorombozo is a graphic designer in Brisbane, Australia. She keeps house with two greyhounds and is trying to come up with ways to get more people to adopt greyhounds. People associate greyhounds with racing, intensity, muzzles, and size yet many need caring homes.
We come up with two possible campaign strategies in 45 minutes–but edited into 30 minutes for you.
You can find Cait here: https://www.instagram.com/caitdorombozo/
Find the book "Strategy Is Your Words" and 100 strategy classes at Sweathead here: http://www.sweathead.com