82 episodes
The Perfect Afternoon Morning Show Perfect Afternoon
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- Business
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4.8 • 6 Ratings
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Perfect Afternoon (formerly known as Trademark Productions) is a full-service agency that elevates partners’ digital presence while lightening their workloads. We aim to help partners exceed their digital goals while being a partner they can rely on. Tune in as we discuss topics and have guests on giving insights on how to achieve valuable success online.
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EP67 - Recent Ranking Tremors, Ideas to Serve Content That Stand Apart
One month following Google's March 2024 Core Update, the digital landscape has experienced significant SERP (Search Engine Results Page) volatility. This article examines the fluctuations over the past 30 days, identifying which sectors have been most impacted. As we navigate through these changes, it's crucial for businesses and content creators to adapt their strategies to maintain and enhance their online visibility.
To remain relevant in the face of these algorithm updates, it's essential to balance "needs vs wants" when communicating with your web development or SEO agency. This approach ensures that your digital efforts are both practical and aligned with your long-term goals. Specifically, for those in the wedding DJ industry looking to differentiate themselves for SEO success and consumer lead generation -
EP66 - Navigating the Waves of the Google Core Update Mid-Swing
With the digital landscape shifting under the feet of content creators, marketers, and webmasters, this episode offers timely insights into how the update is reshaping online visibility and search engine rankings. We'll dissect the 2024 Core update's early impacts, identifying who's winning and who's losing in the SEO game and tips on what to do now.
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EP65 - Boost Your Business with Schema Markup
Discover the top 10 reasons why schema markup is essential for enhancing your website's SEO, visibility, and user engagement. Implementing schema markup is a strategic move that can significantly enhance your website's interaction with search engines and users alike, leading to better visibility, higher engagement, and ultimately, improved business outcomes.
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EP 64 - AI Privacy Concerns for Business & Consumers
Google's Gemini AI spotlights privacy concerns, urging careful consideration of data shared with AI, including company websites. It's vital to scrutinize permissions and confidentiality measures to prevent unwanted AI access to sensitive information.
Discussing these issues is crucial for awareness and safeguarding data security in the evolving AI landscape. Today, we discuss this concern and how everyone needs to note what they permit and the confidentiality processes in a business so AI doesn't slurp data you don't want them to.
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EP 63 - Industry & SEO Chat: New Apple Product & Google Search Console Changes
Perfect Afternoon's Dwight, Gary, and Jailyn hopped on a quick call to discuss the tech industry's evolution with Apple releasing a new 3D camera and the changes released on Google Search Console.
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EP 62 - Thinking SEO in 2024
In today's challenging SEO landscape, both businesses and freelancers must juggle multiple roles and stay updated with evolving trends, often handling tasks that would usually be spread across a team. Recognizing the complexity of this field, the article emphasizes the necessity of a comprehensive SEO Toolkit for anyone in digital marketing. It provides a curated list of essential tools and resources invaluable for SEO entrepreneurs, aiming to ease the journey and increase rewards.
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Customer Reviews
Entertaining, helpful and fun to listen to.
This radio show is not like your standard marketing or tech conversation. It's full of amusing-slightly sarcastic banter that keeps you on your toes. This podcast is highly relevant, informative and entertaining, plus they have awesome guests! From small business owners and entrepreneurs to SEO experts, its definitely worth a listen.
Good mix of fun, tech & general marketing
You’re not quite sure where this podcast will go, which is a sell point. No matter where the path eventually leads, there is always entertaining banter along the way coupled w/real world information. This mix is welcome so it’s not like a lecture nor is it just random talking.
Good stuff.
Always have a good time listening in on these, and it’s typically very informative about avariety of web-related topics. Well-worth the listen whether you’re stuck in a cubicle, in an open work space, or on the go. Worth the subscribe.