In 31Minutes: Best Ideas for Higher Ed Communicators, co-hosts Karyn Adams (H·A ThirtyOne Principal and Creative Director) and Karen Black (Content Strategist) talk to guests of all ilks and explore one “best idea” each month to inspire higher ed marketers, communicators, and leaders from across departments.
Best Ideas Home Edition, Part 1
We’re sharing some of the best examples we’ve seen across campuses during COVID-19 interruptions—examples of good leadership, great communication, and effective connection building during a time of uncertainty.
Guests include Jeffrey Schiffman, Tulane University’s Director of Undergraduate Admission discussing his team’s Dean for a Day initiative; Dr. Herman Felton, Jr., President of Wiley College sharing why he initiated the HBCU President #DontRushChallenge; and a helpful mantra from H·A ThirtyOne for how to manage communications during this bizarre time.
Resources and links for this episode:
Learn more about Tulane University Read Jeff’s Admission Blog Learn more about Wiley College View the HBCU President #DontRushChallenge
COVID-19 and College Admissions, Part Two
Hosts Karyn Adams and Karen Black talk about challenges and some advice amid the COVID-19 crisis as developments continue to unfold within higher ed.
Resources mentioned in this episode include:
Niche Survey on the Impact of Coronavirus on Students’ Academic Progress and College Plans
Coronavirus Higher Education Industry Briefings from Campus Sonar
The College Search and COVID-19
COVID-19 and College Admissions
Dayna Bradstreet, Sr. Associate Director of Undergraduate Admission at Simmons University in Boston, joins us to recap the March 13th #EMchat discussion on Twitter about COVID-19, Crisis Communications, and College Admissions.
Whose Pod Is It Anyway? Kicking Off Season 2
Guest host Tim Douglas turns the table on our regular hosts Karyn Adams and Karen Black. The K’s talk about learning to podcast, what they’re looking forward to this season, their thoughts on what higher ed may be obsessing over and what’s sneaking up on us, and more.
Tim Douglas (Assistant Director, Academic Advising, Emerson College) has more than 15 years of experience in higher education as an admission counselor, academic advisor, consultant, and teacher. He has worked with schools throughout New England including Harvard’s Kennedy School of Government and his alma mater, Emerson College. Tim is an original cast member of Boston’s acclaimed Improv Asylum and brings that experience to his workshops and talks, including his most recent presentation on using improvisational techniques to improve connections and outcomes when working with college students.
How Chatbots Will Change Your (Work) Life
Eric Stoller from GeckoEngage joins us to chat about... chatbots! In his role as Gecko's VP of Digital Strategy, what does Eric mean by digital transformation? What changes must take place on campuses in order to effectively use conversational technologies? Eric will share what listeners need to know about what's new in this evolving space and how it can improve both efficiency and outcomes. (Order a free copy of The Ultimate Guide to Chatbots for Higher Education.)
Eric is the new VP of Digital Strategy at GeckoEngage, a leading provider of higher ed chatbots. You might know Eric from his Inside Higher Ed blogs over the past nine years, or as a higher education digital engagement consultant. Eric’s work is focused on how conversational technologies can provide around-the-clock support to enhance the student experience.
Getting More from Your Campus Photography
Typical campus imagery—quads, tech centers, trees, residence halls, art studios, faculty being engaging, students being lively, and mascots being goofy—can make one school look like, well, any other. But what makes the photography of some institutions convey compelling stories? When should you plan a professional photo shoot and when should you use internal resources and crowd-sourced snapshots? Drone footage? Video versus still? This month we're joined by Jason Jones (of jonesFoto) and Bruce Cole as we explore what you need to know to successfully work with vendors and art direct photo and video shoots to effectively tell the story of your school.
Jason Jones, lifestyle photographer and cinematographer specializing in higher education, jonesFoto Bruce Cole, Director of Operations, H·A ThirtyOne