32. The Soft Business Movement w/ Molly Balint

Do you strive to build a successful business online and a beautiful life offline? If so, you will absolutely love today’s conversation with Molly Balint.

Molly Balint, the founder of the SOFT business movement, is a dedicated mentor, speaker, and Instagram strategist. She teaches women how to build a soft business of their own, blending thriving online ventures with a beautiful offline presence. Moving away from toxic hustle culture and the "boss babe" ideal, Molly helps women uncover meaningful work and become soft leaders who make a significant impact.

In our conversation, Molly and I explore the SOFT business movement and the importance of a softer, more sustainable approach to business and social media. We tackle the pressures of hustle culture, the need for clarity and authenticity in messaging, overcoming limiting self-beliefs, and the transformative power of vulnerability. Remember, your business doesn’t need to change the world or look like anyone else’s online presence. The real value comes from sharing your unique story with your audience.

No more playing small or hiding in the shadows—the world needs more of what you have to offer. Soft doesn’t mean weak; it truly represents a new form of strength in business. Molly offers practical advice on balancing work you love with effective social media strategies. I know that you will appreciate Molly’s refreshing transparency and vulnerability in this episode. Be sure to check out her SOFT business school if you're ready to embrace this approach in your business!

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Connect with Molly on Instagram @molly.balint

Learn more about Molly by visiting her website

Connect with me on Instagram

Learn more about booking a Biz Therapy session and working together by visiting my website