Today's interview is with veteran business advisor & author, Bob Bethel. In his fifty-year career, Bob has returned over seventy floundering organizations to profitability, using the same proven strategies and hard-won wisdom to restore each one. In his new book, Strengthen Your Business, Bob lays out his no-nonsense approach for building a profitable enterprise, sharing invaluable advice and techniques such as these:
Focusing on decreasing costs instead of increasing revenueLeveraging your greatest asset by bringing your employees into the processCrafting a ninety-day plan to ensure accountabilityBecoming a true leader instead of an average manager
We discuss the following in our episode:
His experience turning around 77 businesses and guiding them toward the road of profitabilityThe #1 reason most businesses fail, and the type of mindset entrepreneurs should possess prior to launching their own ventureThe 3 most important things a business owner should do to keep their business from failingWhy now, more than ever, is the perfect time to follow your dreams and start your own business—so long as you do it correctly
Resources Mentioned In This Episode
Strengthen Your Business: Fail-Proof Strategies from the Man Who Has Rescued 77 Businesses: https://www.amazon.com/Strengthen-Your-Business-Fail-Proof-Strategies-ebook/dp/B075FGLCNLWebsite: https://robertthomasbethel.com/
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