There’s no doubt that technology has made selling much easier. However, with the myriad of tools available today, it can be easy for younger sellers to forgo the fundamental skills in lieu of fancy tools.
In this episode of the Sales Transformation Podcast, sales development leader James Bawden joins Collin Mitchell to talk about his own sales journey. James talks about how working a sales job during the 2008 financial crisis helped him develop solid foundational skills that he still uses today, even as he is now concentrating on building outbound sales teams, formulating strategies, and conducting outreach experiments.
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Learning inside sales during the 2008 financial crisis
The lack of technology can be a good thing
Sales can help prepare you for hard times
Great salespeople have always put the customer first
Technology can be a crutch
There's still no substitute for working the phones
James: "That's all through sales. That's all through the different sales jobs and growing in your career. I think you have a unique opportunity to learn how to grind through a really tough time and then feel really confident about your ability to be very prepared for the next one and put yourself consciously and intentionally in positions where, alright I'm not gonna have to worry about this next time."
James: "Just because you had a bad day yesterday doesn't mean today's gonna be bad. And just because you had a good day yesterday doesn't mean tomorrow's gonna be good."
James: "Some of these core things about providing value for your customer and caring for your customer, they've always been said. Great salespeople have always been doing it. I think what's changed is the leadership and the way that we think about and want to be seen as salespeople."
Connect with James on LinkedIn and learn more about what he’s been working on!
Links to check out:
Free Tool for Prospecting on LinkedIn: https://check.outboundview.com/
Connect With Collin on LinkedIn and find out what’s new in Sales Transformation and other things he’s up to!
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