34. Deanna Kuempel on Finding the Courage to Start Over The Midlife Woman's Guide to Style

Deanna Kuempel’s story is one of struggle, determination, fortitude, faith – and fashion.
Born & raised in the Chicagoland area and she studied Business & Accounting at
Harper College. She went on to become an entrepreneur, simultaneously running 4
different businesses and closing multi-million dollar contracts.
In 2013, Deanna’s best friend and husband Richard became critically ill, and they set out on
a very difficult battle with his health… one that was all too soon lost. Following open heart
surgery and in need of a kidney transplant, Deanna dedicated herself to caring for her
husband. Serving as a caregiver in those final days of Richard’s life was a true awakening
for Deanna. In an instant, she realized the preciousness of this one life we are given, and
that we all must live out our legend.
After Richard died, Deanna was forced to start over. She always had a passion for
fashion and in 2017, embraced the mantra be yourself – be fierce – be fashion by
launching the Deanna Marie Label. She designed, produced and launched 3 collections
over the course of a few years and was named a finalist for Style Chicago’s Design
Challenge Presented by Cadillac.
In 2019 Deanna read an article on how to start a podcast and just decided to go for it.
Having overcome much abuse & trauma she decided on the name Label Free. Label
Free Podcast, a show that highlights stories of people breaking free of the confines of societal
labels to live a life that is truly fulfilling.
In this episode you’ll discover:
How dressing well helped Deanna to reclaim her power during a difficult time
What it means to live label-free
How to find the courage to start over after loss
How clothes can help you shift your mindset
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