This is the story of the lad who grew up to pirate radio who went on to play a leading role in the sound of UK radio for a generation.
In this hour of RadioMoments Conversations, Steve England tells of how he ended up on-air in the complex second wave of offshore pirate before moving to Piccadilly where he started to further his interest in jingle production. He then opens up about the Alfasound journey, becoming the UK's leading jingle house - before its painful end.
In his own words, this is the Steve England story.
Hear the whole ‘RadioMoments Conversations’ series here – and sign up for the regular podcast for this ongoing series. Music by Larry Bryant.