31 min
43. The Client Centred Business Model is Broken The C Word Podcast with Bec Hughes
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- Marketing
In this episode of the C Word Podcast I want to challenge one of the most ingrained concepts in the creative industry, and that is the client centred business model. Because I believe it's fundamentally broken and it doesn't serve clients or creatives.
I'll share:
1/ Why I think the model is problematic
2/ The impact it has on designers creating a business that works for them
3/ An alternative creative-centred model
4/ 5 key ingredients to crafting that business and becoming a more valuable and valued designer
THE CREATIVE VALUE INCUBATOR
Join the guest list
RELATED EPISODES
Eps28 - Setting Boundaries with Clients and Staying Friends
Eps24 - Cultivating Unshakeable Belief in Your Creative Work
Eps16 - Are Your Missing the Opportunity to Sell Strategy
Eps10 - A Simple Model to Price Your Creative Work
In this episode of the C Word Podcast I want to challenge one of the most ingrained concepts in the creative industry, and that is the client centred business model. Because I believe it's fundamentally broken and it doesn't serve clients or creatives.
I'll share:
1/ Why I think the model is problematic
2/ The impact it has on designers creating a business that works for them
3/ An alternative creative-centred model
4/ 5 key ingredients to crafting that business and becoming a more valuable and valued designer
THE CREATIVE VALUE INCUBATOR
Join the guest list
RELATED EPISODES
Eps28 - Setting Boundaries with Clients and Staying Friends
Eps24 - Cultivating Unshakeable Belief in Your Creative Work
Eps16 - Are Your Missing the Opportunity to Sell Strategy
Eps10 - A Simple Model to Price Your Creative Work
31 min