#45: Gokada - How the mobility tech platform is providing delivery & transportation services across Nigeria

Overview: Today, we’re going to talk about Gokada - the Nigerian mobility tech platform. We’ll explore the Gokada story across 5 areas:

1. African ridesharing context
2. Gokada's launch, early history, growth over time & fundraising
3. Product & monetization strategy
4. Competitive positioning & potential exit options
5. Overall outlook

This episode was recorded on Jan 9, 2022.

Companies discussed: Gokada, GoJek, Max.ng, Pathao, Bolt, Uber & Jumia

Business concepts discussed: Mobility, logistics, delivery, bike-sharing & tech regulation

Conversation highlights:

• (01:00) - Gokada context
• (06:50 - Bike-sharing platforms in other markets - GoJek
• (17:44) - Nigeria transportation context
• (48:00) - Gokada founding & early history
• (1:02:00) - Fundraising & growth
• (1:08:00) - Product & monetization strategy
• (1:28:00) - Competition & exit options
• (1:36:13) - Olumide’s overall thoughts & outlook
• (1:44:45) - Bankole’s overall thoughts & outlook
• (1:54:44) - Recommendations & small wins

Olumide:

• Recommendation: How Airlines quietly became banks: Wonderful video that matches a bunch of my interests. Reward programs + corporate finance. Sweet!
• Recommendation: 9 things I learned about Productivity this year (David Cain). Amazing article about productivity and procrastination
• Win: Got Logitech Brio & started using Windows Hello
• Other content: Lagos BRT case study
• Interested in investing in Africa Tech with Olumide: Read about Adamantium fund & contact me at olumide@afrobility.com
• Founders looking for funding: If you're a B2B founder working on Education, Health, Finance or Food, please contact me for funding at olumide@afrobility.com

Bankole:

• Recommendations: Moxie Marlinspike My first impressions of web3, Why Is There Confetti In So Many Taser Guns & Come My Way (Wande Coal)
• Win: Saw Kamaru Usman in Lagos!
• Other content: Gokada finds new growth in logistics, Gokada is not okada, History of Gokada, road quality report (WEF) & The Flip Podcast - S2E3: Finding Fit - Opportunities in the Global South

Listeners, Operators & Investors: Email info@afrobility.com, we’d love to partner or get your feedback.

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