47 | What's a fundraising offer‪?‬ Sprout Nonprofit | the podcast for small shop nonprofits

When it comes to fundraising campaigns, clear always beats clever. Clear is kind. 
 
Want to move your donors to take action and make a gift? Create a crystal clear fundraising offer. 
 
In this episode, we’ll walk through how to turn your impact statement into a fundraising offer, with the help of Build Good founder Mike Duerkson.   
 
Sample appeal: buildgood.com/read-the-blog/2022/07/01/this-appeal-raised-835911-heres-what-you-can-learn-from-it/ 
 
Resources mentioned: 
Impact statement worksheet: https://www.smallshopstrategies.com/isw  Build Good Podcast: buildgood.com/category/podcast/   
Connect with Rachel from Small Shop Strategies:  
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