Ideal Practice

Wendy Pitts Reeves

How do I find clients I actually enjoy? How do I make more money without feeling guilty? Can I run a private practice and still have a life? These are just some of the questions long time psychotherapist, group practice founder, and serial entrepreneur Wendy Pitts Reeves tackles each week on The Ideal Practice Podcast.Here, you’ll learn how to create your version of an Ideal Practice that serves you as well as you serve your clients. Learn how to think like a marketer, attract clients you love, get paid well for what you do, and have a life. We’ll talk about the power of intention, the energy of money, and how to banish imposter syndrome for good. In short, we’ll dive deep into what it takes to develop a healthy business that is profitable, impactful, and - can we say this? - enjoyable.When healers stand in their power, make peace with profit, and honor the difference they make in the lives of others, they can change an entire industry.With a mix of interviews, special guests and solo shows from Wendy, you won’t want to miss a minute of this. New episodes every Tuesday. So hit subscribe, and get ready to change your life.

  1. 4 天前

    From Wimpy to Wow: How to Transform Your Psychology Today Profile With Aaron Price | IP 169

    Okay, let’s talk about this, folks. I know a lot of us break out in hives at the mere thought of marketing. 😜 And yet - some of the most talented healers I know sit with open appointment slots while people who need their help are scrolling Psychology Today, completely lost. It's heartbreaking on both sides. 💔 But we can fix that. :)  So today, I’ve found someone who can help. Aaron Price is quite the therapy evangelist, who’s cracked the code on this whole thing. He helps therapists bridge the gap between "I know I can help…" and "but how do the right people actually find me?". And now, he even has a unique tool that he designed and developed himself, Therapy Profile Pro, that I loved learning about. I know how to write a smart profile, and have helped countless therapists do exactly that. And even with that, I found this conversation to be incredibly helpful. In this episode, you'll learn: The simple math formula that will change how you think about marketing. (This is easy - and eye opening.)The TWO questions we should all be asking when we consult with a new client (… and why the second question can give you SO much insight into your ideal clients).Aaron’s three-paragraph Psychology Today formula that actually works to attract better clients (and how not to waste precious real estate on your profile).The specific Psychology Today optimization hacks that some therapists miss completely (and how to use those for your advantage).This episode really was filled with actionable tips you can implement today. And Aaron was kind enough to offer a discount code for Ideal Practice listeners who want to take advantage of his software.  I am not an affiliate, y’all. I just liked what he had to share, and I think what he has to offer is probably worth a look. So grab a cup of coffee and give this one a listen. Because when you learn to market authentically and strategically, you're not just filling your caseload – you're making it easier for the people who need your unique gifts to actually find you. #win/win 😎 ~Wendy P.S.  I know you'll love this. So, have you left a review for us yet over on Apple Podcasts or Spotify? Hint hint…. _______________ TODAY’S GUEST:  AARON PRICE Aaron Price is a marketing expert and software engineer who specializes in building marketing tools for private practice therapists. As the founder of Therapy Profile Pro, Aaron has helped over 1,000 therapists enhance their Psychology Today profiles, refine their professional focus, and attract more of their ideal clients authentically and ethically. Learn more here: https://www.therapyprofilepro.com/ Before founding Therapy Profile Pro, Aaron led marketing for multiple education and climate tech companies. He has also been attending therapy himself for the past few years—a journey he describes as life-changing. Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    1 小時 25 分鐘
  2. 10月21日

    Marina Gee | Why Your Story Matters More Than Your Credentials | IP 166

    Ever feel like you're screaming into a void when it comes to marketing your practice? 😵 If so, you're going to love what I have for you today, because I'm talking with the brilliant Marina Gee about something that could completely transform how you connect with your ideal clients: authentic storytelling. And that might even mean telling YOUR story. (Even though we’re often taught specifically not to do that…) Marina is a digital marketing strategist who runs an agency specifically focused on helping healthcare professionals and private practice owners. She's passionate about helping heart-centered practitioners (like you!) cut through all the digital noise and build genuine trust with the people who need your services most. In this episode, you'll learn: The most effective way to build trust with your audience on social media (spoiler: it doesn’t involve dancing on TikTok!).Why your education and credentials matter WAY less than you imagine to potential clients (and what you should be sharing with them instead).The two most revealing (and valuable) questions you should be asking every new client.The three types of personal stories every practice owner can share (and why they don’t need to be as personal as you think).I have to tell you: this conversation completely shifted how I think about sharing personal experiences with clients. Because here's the thing … Your credentials matter, but your story is what makes people say, "This is the person I want to work with".  So give this one a listen.  Because your people are out there looking for exactly what you offer.  Let's help them find you. ~Wendy P.S. “Okay Wendy - you’ve got me thinking…“  If that’s what you find yourself saying as you listen, would you please share a little love with a 5 star review and a few words over on Apple Podcasts or Spotify?  _______________ TODAY’S GUEST: MARINA GEE   Marina Gee is a dynamic marketing strategist, entrepreneur, and creative visionary dedicated to empowering brands through storytelling and purposeful strategy. As the founder of MG Media Creative, she blends innovation with intuition to elevate health, wellness, and private practice businesses.  Marina’s voice has been featured on leading podcasts like ‘The Soul of Business' and ‘Pastor Plus' and in publications including ‘Bold Journey Magazine’ and ‘Canvas Rebel’. Bilingual in Spanish and English, she’s passionate about authentic connection, global impact, and building heart-led businesses. Marina’s mission is simple: help others show up, stand out, and succeed with clarity and confidence. Her Website: www.mgmediacreative.com Facebook: www.facebook.com/mgmediacreative1 LinkedIn: www.linkedin.com/company/mg-media-creative Instagram: www.instagram.com/mgmediacreativeagency Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    1 小時 10 分鐘
  3. 10月14日

    7 Billing Companies Later: What I've Learned That You May Need to Know. | IP 167

    Hey there everyone,  Have you ever hired someone to handle your insurance billing, only to have it turn into a total mess? Maybe even a nightmare? 😵‍💫 If so, you're not alone in that!  Today, I’ve shared with you the unvarnished truth about my own experience with insurance billing companies. Because over the course of 20+ years in private practice, I switched billing providers seven different times. Yes... Seven. Times.   It was quite the journey. Not gonna lie. 😒 But here's the thing. There are times when hiring a billing company is EXACTLY the right thing for you to do. And handled well, it can bring you peace of mind, better cash flow, and even more business.  But handled poorly, it can cost you. A lot.  Today, I thought it might help if I told you some of the mistakes I made - and lessons I learned - so that you can get this right from the start!   In this episode, you'll hear: The one type of billing company that never worked out well for me (and the one that finally did).The most important rule when it comes to letting other people handle your money.Exactly what questions to ask when vetting a billing company (and exactly WHO to ask for reviews).My go-to resources if you need help with your billing (or - if you want to handle it yourself 🤓)So give this a listen.  Because after going through 7 of these companies and countless headaches, I've learned a thing or two that might just save you years of frustration. To your success, ~Wendy P.S. While you’re here, can I ask a favor? If you enjoyed  this episode, please take 2 minutes to share a 5 star review and maybe a few words over on Apple Podcasts. Your support means more than you can imagine, and helps us get discovered by others who could use this kind of help. Thank you!  🙏 _______________ MENTIONED:  Episode 57: Take Your Practice on the Road with Kym Tolson Course: Bill Like A Boss Episode 165: What If Insurance Billing Wasn’t So Hard? A Helpful Conversation with Jeremy Zug Podcast: The Claim Game _______________ COACHING:  Need a Quick Start Consult?  Got a problem in your practice that you can’t solve? Have an idea you want to try but don't know where to start? A Quick Start Consult gives you access to high quality coaching without the expense of a full blown coaching commitment. I'm serious about your success - so we don't just talk about your business. We work on it - together. Click here for details. QUICK START CONSULT:   https://www.wendypittsreeves.com/consult  Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    25 分鐘
  4. 10月7日

    Carla Titus | Stop Working for Free: How to Pay Yourself a Real Salary | IP 168

    Buckle up, y’all, because we’re getting into one of the most critical (and most avoided!) topics in private practice ownership … paying yourself an actual salary. I'm talking with the brilliant Carla Titus, a fractional CFO who helps mental health group practices and healthcare providers get financially healthy. Carla works with everyone from solo practitioners to seven-figure practices, and she’s the kind of person who speaks truth to us in a way that we need to hear it. :) Because here's the thing …  You're not running a charity. You're running a business.  And CEOs don't work for free – so why should you? In this episode, you'll learn: What’s really going on when you don’t pay yourself a salary. (Hint: it’s not because you don’t have the cash.)When debt could be a GOOD thing. 🤔The concept of "owner's equity" that will completely flip the way you think about starting a business (or even putting money into your practice).Key characteristics that ALL successful business owners have in common.Carla also coined my new favorite phrase: "financial treatment plan."  That's exactly what we need, isn't it? The same intentional, systematic approach we use with our clients, but applied to our money. We get that language! When you stop treating your practice like volunteer work and start paying yourself what you're worth, everything changes, my friend.  You show up differently. You serve better. And you actually enjoy running the business you worked so hard to build. Give her a listen. ~Wendy P.S.  Carla was a high-energy, straight-talking, positive-thinking, downright inspiring guest. If you thought so too, would you mind giving her (and us!) a 5 star rating over on Apple? Thank you!  _______________ TODAY’S GUEST: CARLA TITUS Carla Titus is a finance expert with over 17 years of combined corporate financial planning, analysis, strategy, and online business experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably.  Carla is the owner of ‘Wealth & Worth Within’.  Her mission is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy. Her Website: https://www.wealthworthwithin.com/ Her Podcast: CEO Financial Clarity Corner  _______________ MENTIONED:  Full Focus Planner by Michael Hyatt  On Carla’s Podcast: Breaking the Cash Crunch Cycle: How to Stop Living Paycheck to Paycheck in Your Business  Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    1 小時 17 分鐘
  5. 9月30日

    Jeremy Zug | What If Insurance Billing Wasn’t So Hard? A Helpful Conversation... | IP 165

    I’m so excited about today’s conversation, guys, which is a weird thing to say about … insurance. 😵‍💫 Today’s guest, Jeremy Zug from Practice Solutions, lives and breathes mental health billing (yes, that's a thing!).  And he doesn't sugarcoat it.  Mental health billing IS harder than medical billing.  Insurance companies DO play games with us. That little voice in your head telling you this stuff is complicated and frustrating? You're absolutely right.  But here's what Jeremy knows that most of us don't - there's a better way to play this game. In this episode, Jeremy walks us through his unique approach that completely flips the traditional billing process on its head.  (I so wish I'd known this 20 years ago!) In this episode, you'll learn: Why you should do payment posting BEFORE submitting a claim (this one tip alone could save you thousands).The red flags that mean it's time to walk away from an insurance contract.What to negotiate in your contracts beyond just payment rates.The six must-haves when choosing a billing service (... 7 if you include my own!).Listen, I know many of you would rather have a root canal than deal with insurance billing. I get it.  I've been there, got the scars to prove it. 😬 But avoiding this stuff doesn't make it go away. It just costs you money and creates problems in your therapeutic relationships. So let’s learn how to do this better - for our clients’ sake, and our own. Give this a listen. ~Wendy P.S. Even if you don’t or can’t accept insurance in your practice, you may still find this an eye opening conversation. Would love to hear from you if you do! _______________ TODAY’S GUEST: JEREMY ZUG Jeremy Zug is a nationally recognized leader in healthcare operations and financial optimization for mental and behavioral health professionals. An expert in insurance billing and revenue cycle management, his career drives financial health and operational excellence for these professionals. In 2017, Jeremy co-founded Practice Solutions with his wife, Kathryn. This expanded medical billing company offers billing services, professional support, and educational resources to thousands of mental and behavioral healthcare providers for optimal revenue cycle management. Their combined knowledge, stemming from private practice experiences in college, underpins the company's success in supporting financial well-being. His Website: Practice Solutions His Podcast: The Claim Game _______________ COACHING:  Need a Quick Start Consult?  Got a problem in your practice that you can’t solve? Have an idea you want to try but don't know where to start? A Quick Start Consult gives you access to high quality coaching without the expense of a full blown coaching commitment. I'm serious about your success - so we don't just talk about your business. We work on it - together. Click below for details. QUICK START CONSULT   https://www.wendypittsreeves.com/consult Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    1 小時 23 分鐘
  6. 9月23日

    Blogging, Video or Podcasting: Which Outreach Strategy is Right for You? | IP 164

    Hey there, everyone! A common question I get from practice owners is: “What kind of content should I be creating to market my practice?”  Should you be blogging? Doing video? Starting a podcast? I get it. The options are endless, and each has its own learning curve. That’s why this week, I’m sharing my own content creation journey—the wins, the flops, and a few good lessons I’ve learned over the years. Here’s some of what you’ll hear: The time I hurt my hand the night before my blog was due but published anyway (and why that’s NOT the way to do marketing!).What seven years of blogging taught me about writing for your clients—and yourself.Why my experiment with YouTube worked… and why it didn’t.How podcasting finally clicked as my “just right” content platform.Most of all, you’ll learn the key questions to ask yourself when choosing the format that fits you best. Whether you’re just starting out or ready to refresh your marketing strategy, this episode will help you get clear on where to focus your energy. Give this a listen—I think it’ll help you breathe easier as you build your authentic online presence. ~Wendy 💜 P.S. If you’re enjoying the podcast, could you help me spread the word? Do you know 2 friends who could really use a boost of encouragement each week? Please share this episode with them. They’ll thank you! _______________ MENTIONED:  Episode #163: I've Got a Great Logo - Does That Mean I've Got a Great Brand? A conversation with Michelle Knox. Blue Yeti: The microphone I use for meetings, courses and coaching calls.Samson Q2U: The mic I use for the podcast.Auphonic: Sound engineering software I use.Buzzsprout: The podcast hosting platform I use as well._______________ FREE RESOURCE: Assess Your Progress with the IP360 SCORECARD. As a coach of mine used to say, running a business is a full contact sport. There are SO many different parts of it to keep up with, manage, think about, and create - at every step of the way. How do you know what to work on first or where to focus your energy? How do you tell where your weaknesses are and where you're solid?  Well I’ve got you covered! The IP360 Scorecard, based on the 7 Pillars of an Ideal Practice, is designed to give you a practical, actionable, big-picture review of your practice as it stands. And you can complete it in less than 10 minutes.  Click on the link below to get your free copy today. The IP360 Scorecard  Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    51 分鐘
  7. 9月16日

    Michelle Knox | I've Got a Great Logo - Does That Mean I've Got a Great Brand? | IP 163

    Today, I'm talking with the truly talented Michelle Knox, a brand strategist and designer who has become not only one of my closest friends, but also one of my most trusted advisors over the years.  Michelle helps women entrepreneurs, small businesses, and nonprofits cut through the noise and create messaging that actually makes the right people stop and pay attention. In this episode, we’ll dive deep into why most people are starting their branding journey completely backwards, and how to fix that before wasting another dollar on pretty graphics that don't convert. Michelle breaks down her powerful "3 C's" framework and shares some seriously eye-opening stories about what happens when you finally get clear about who you really serve.  (And, uhm, we’ll include a behind-the-scenes look at my own brand evolution that I hadn't exactly planned to share…😅). In our conversation, you'll learn: The essential step you must take before you even think about designing a logo or a website.Why your messaging should REPEL most people from working with you. (And yes, I meant to say that.)The one fear that you must face, if you want to stop looking and sounding like everyone else. (And please, for the love of your clients, do stop looking and sounding like everyone else!)A simple way to test whether your messaging is landing with the right people (Spoiler alert: this one could take you out of your comfort zone.)Michelle also shares that standing out isn't about being louder (or prettier or more poetic or more clever or…whatev’s).  It's about being clearer. #TRUTH: Bland branding might feel safe, but it's also invisible. One of the things I love about Michelle is her ability to call it out when she sees me making a mistake in my own branding.  Today - you will learn from her too, just as I have.  Give it a listen. ~Wendy P.S. Did this make you think? If so, good. That’s what my goal is here on the Ideal Practice podcast. And if that happens often - if you love the value that we bring to you each week - would you please give us a 5 star review and a few words over on Apple Podcasts?  _______________ TODAY’S GUEST:  MICHELLE KNOX Michelle Knox is the owner of Lone Red & Co., an online branding & marketing collaborative. They help entrepreneurs with decades of experience brand their mastery so they can market with confidence, earn more money, create a bigger impact, and feel inspired about what's next in their businesses (and lives!). In addition to Lone Red & Co.'s marketing services, Michelle also offers growth consulting to small businesses and nonprofits who are looking to grow their revenue and impact. Partnering with them to identify and fix the leaks in their marketing and sales systems so they can scale without having to hire more staff. Her Website: lonered.com LinkedIn: linkedin.com/in/loneredandco/ _______________ MENTIONED:  And excellent book: Start With WHY, by Simon Sinek Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    1 小時 16 分鐘
  8. 9月9日

    Railey Molinario | Relationship Intelligence, and Why You Must Trust Your Self | IP 162

    Are you a relationship expert in one way or another? Feel like that’s something you have a pretty good handle on? As healers - especially therapists - we often consider ourselves experts on what it takes to develop healthy relationships - but how often do you think about the relationship you have with yourself?  The truth is, many of us struggle with the very foundation of all healthy connections: trust. And especially: with trusting ourselves. Today I'm talking with Human Connection expert Railey Molinario, who is passionate about the concept of "Relationship Intelligence™".  She says there is a missing component we can all use to truly develop the life we dream of having - and it starts with learning to listen to ourselves. In this episode, you'll learn: Why the quality of our relationships determines the quality of our life (and how to make sure yours are thriving).The one skill we all master as healers, but often lack in our own lives - and what happens when we start to practice it with ourselves. (Oooh - that’s interesting!)Why brainstorming is one of the most valuable skills you have – and how to use it to change your life.A simple hack to shift yourself out of the “I’ll be happy when …” mindset.This conversation is packed with a ton of truth bombs, y'all, but here's what I really want you to hear… You are worth the life of your dreams.  You are worth following through on the promises you make to yourself. You are worth creating boundaries that honour your values – especially as someone whose work is helping others. So give this one a listen. And then maybe grab a journal and ask yourself the best question ever: If you could wake up tomorrow and be anywhere, doing anything – what would your life look like? Because if it’s in your heart, it’s meant for you.  Trust me. But more than anything, trust yourself.  (Because you really can make it happen.) Here’s to the power of your dreams, ~Wendy P.S. Got a dream you can’t imagine coming true?? Or maybe, a dream you CAN imagine, but just don’t know where to start in order to get there? I’d love to hear about it. Send me an email at wendy@WendyPittsReeves.com, and I’ll answer you personally! ______________ TODAY’S GUEST:  RAILEY MOLINARIO   Railey Molinario, founder of RI (Relationship Intelligence™), is an international speaker empowering therapists, leaders, and changemakers to build thriving relationships, both personally and professionally. Abandoned at birth and raised in a traumatic home, Railey left at 16 and rebuilt her life through emotional mastery and strategic connection.  Today, she teaches RI (Relationship Intelligence™), a proven method to create aligned, intentional relationships that fuel healing, leadership, and legacy.  Through her coaching, corporate work, and global movement, Railey is helping therapists and entrepreneurs elevate their impact by mastering the one skill that changes everything: human connection. _______________ THIS WEEK’S JOURNAL PROMPT:   If you could wake up tomorrow and be anywhere, doing anything – what would your life look like? _______________ WANT TO BE A GUEST ON THE IDEAL PRACTICE PODCAST? We are always looking for interesting guests who have something inspirational t Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

    1 小時 13 分鐘
5
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32 則評分

簡介

How do I find clients I actually enjoy? How do I make more money without feeling guilty? Can I run a private practice and still have a life? These are just some of the questions long time psychotherapist, group practice founder, and serial entrepreneur Wendy Pitts Reeves tackles each week on The Ideal Practice Podcast.Here, you’ll learn how to create your version of an Ideal Practice that serves you as well as you serve your clients. Learn how to think like a marketer, attract clients you love, get paid well for what you do, and have a life. We’ll talk about the power of intention, the energy of money, and how to banish imposter syndrome for good. In short, we’ll dive deep into what it takes to develop a healthy business that is profitable, impactful, and - can we say this? - enjoyable.When healers stand in their power, make peace with profit, and honor the difference they make in the lives of others, they can change an entire industry.With a mix of interviews, special guests and solo shows from Wendy, you won’t want to miss a minute of this. New episodes every Tuesday. So hit subscribe, and get ready to change your life.

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