477: How to build a value ladder for your online business offers‪.‬ Podcasting Business School: Podcasting tips for entrepreneurs, service providers, and coaches.

If you are a podcast that is leveraging your show to build an online business it's really important to understand the concept of a value ladder.
A value ladder will allow you to put the correct offer (with the correct price point) in front of your ideal clients. 
In this episode I will break down two types of value ladders that I use:
The Base Value Ladder. The Recurring Income Graduation Ladder. **********
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